Auguste the Label Clothing Review

About Auguste the Label

Auguste the Label Clothing Review

Boho-chic for any age and any occasion? Yes please! Auguste the Label is an Australian clothing brand that sells fashion-forward, contemporary designs for women worldwide.

Featured in Marie Claire, Glamour, Us Weekly, ELLE, Yahoo, and Vogue (and more), Auguste isn’t playing around. They mean business. 

And it’s no secret that Auguste the Label is killing it in the realm of social media: 346k followers on Instagram and 110k followers on Facebook keep up with the brand’s new launches and sales as loyal fans.

This Auguste the Label clothing review is your guide to the brand and all their ins and outs: we’ll weigh pros and cons, analyze best-selling products, learn about the online ordering process, gain insight from customer reviews, and answer a few more FAQs along the way.

Overview of Auguste the Label

Auguste the Label Clothing Review

Ebony Eagles, a Byron Bay, Australia native, is the woman responsible for Auguste the Label. Eagles founded the brand in 2015 with a dream to make clothes that were both contemporary and vintage

Think: creating vintage trends that will soon be contemporary yet inspired by past trends.

Another important piece of the Auguste story is their eco-conscious promise: 1% For The Planet, meaning, you guessed it, 1% of proceeds goes directly to protecting Mother Earth.

With their two boutique stores in Australia and headquarters in Byron Bay, Auguste the Label’s clothes are manufactured overseas in China and Indonesia. 

Before we really get into this Auguste the Label clothing review, let’s take a look at some of the pros and cons of the brand:


  • Offers a stunning selection of trendy apparel, including sweaters, shorts, dresses, and so much more
  • 1% For the Planet
  • Klarna financing options available
  • International shipping options
  • Positive customer reviews about styles, shipping, and good value


  • More expensive than competing brands
  • Negative customer reviews about product quality and customer service
  • Return shipping is not free
Auguste the Label Clothing Review

Okay, enough teasing. What are the brand’s clothes actually like? Let’s look at dresses and other clothes that customers are love-love-loving. 

Auguste the Label Clothing Review

Auguste the Label sells a variety of boho-vintage-contemporary clothes. Here are some dynamite customer favorites that will help you get a feel for what you could be getting into with this brand. 

The prices might be a little intimidating at times, but don’t worry: you’re getting what you pay for and then some. The brand also offers financing options with Klarna so you can stock your closet comfortably without breaking the bank.

Auguste the Label Aspen Turtleneck Sweater Review 

The Aspen Turtleneck Sweater looks like the comfiest, warmest best friend for those cold winter months. The neck of this turtleneck has ribbed detailing and the sweater is oversized to give you that perfect big cozy hug feel.

Made of 60% wool and 40% alpaca wool, this little slice of beige heaven could be your very own for $229.

Auguste the Label Rebel Beau Short Review

The Rebel Beau Short is comfy yet sophisticated. The orange-white-brown-beige-ish colors pop in various patterns mixed together and are perfect for an impromptu boat ride into the sunset.

The fashionista who wears this short should know that it is made of 100% organic cotton, it zips on the side, and has a fitted waistband. And most importantly: side pockets. Actual pockets, not the fake, stitched-on mirage kind. 

The Rebel Beau Short is on sale now for $49, a crazy discount from the original price of $140.

If you like these shorts but can’t put your finger on why you aren’t quite sold, look for an Auguste the Label Skirt—you can find some with the same Rebel Beau vibes, just as a skirt edition.

Auguste the Label Dresses Review

This is what you came for. The main event: dresses. Auguste the Label is most known for their gorgeous, comfy, versatile, feminine, contemporary, boho dresses. 

Down below you’ll find some of the brand’s bestsellers so you can see what we mean. We’ll also keep it nice and simple for you: Auguste the Label dresses are sized S to XXL.

Auguste the Label Lennox Midi Dress Review 

This Lennox Midi Dress is for when you want to feel girly yet chill. This garment feels like it was pulled directly from the wardrobe of a 70’s flower-power gal and this Auguste the Label review is here for it!

With long, slightly puffy sleeves, a V neckline plus ties on the sides, a flowy skirt, and a drawstring at the waist, this Camel-colored midi is both versatile and stunning. 

Turn heads in this 100% cotton Auguste the Label dress for the sale price of $149, regular price $209.

Auguste the Label Paisley Jacquard Elia Midi Dress Review 

The Paisley Jacquard Elia Midi Dress is a gorgeous emerald green piece made of 60% viscose, 40% rayon. You wouldn’t want to wear it in a jungle, but the color absolutely evokes visions of lush greenery. This Auguste the Label clothing review just can’t get over it.

Super casual with 3/4 sleeves, this dress features a plunging neckline for a fun, elegant, and vintage vibe all at the same time. We know, we were impressed as well.

 Channel your inner Mother Nature with the $189 Paisley Jacquard Elia Midi Dress. 

Auguste the Label Hartly Maxi Dress Review 

Looking for an Auguste the Label maxi dress? May we present to you the ever-so-lovely Hartly Maxi Dress

Coming to you live in a bold, persimmon orange, this dress is simple yet captivating. It gives off vintage country vibes while still managing to look modern, trendy, and perfectly Instagrammable.

Made from 78% rayon lenzing and 22% organic linen, this soft, midweight maxi is available for $219.

Auguste the Label Lilou Mini Shirt Dress Review 

Is it a shirt? Is it a dress? Is it a plane? Turns out it’s a Lilou Mini Shirt Dress. This 100% organic cotton garment is supremely sophisticated and versatile. You can easily slip into it with the shell buttons and waist tie (for a more fitted look). 

Lightweight, soft, and pettable, this dress also has puffy long-sleeves and—would you look at that—it’s on sale right now. Get it for $119 now, as opposed to the regular price of $179.

Auguste the Label Jamie Striped Midi Dress Review 

Meet Jamie Striped Midi Dress: she’s striped with grey and white, loose with an optional waist tie, sleeveless and frilly, and made of linen (55%) and cotton (45%).

The best part? Pockets! Two. One on each side. Such a luxury these days. This more heavyweight dress is comfy, classic, and on sale for $79 when it’s usually $169.

Who Is Auguste the Label For? 

Auguste the Label Clothing Review

When you step onto the brand site, it’s immediately clear that the brand is inclusive. 

The clothes are made for adult women in their early 20s, pregnant 30-somethings, busy moms on a mission to find comfy clothes, and even all the way up to seniors, because who says you can’t be a boho queen on bingo night?

Auguste the Label is designed for adult women, plain and simple. Their sister company, Little Auguste, is for girls. 

Comparison: Auguste the Label vs. ASTR the Label  

Auguste the Label Clothing Review

Okay, so we get the picture with Auguste the Label, but how do they compare to other brands? Let’s compare side-by-side with competitor brand ASTR the Label to see what’s different about the two, besides the weirdly similar names.

Here is where the two brands meet:

  1. Feminine, contemporary clothes for adult women
  2. Dresses are bestsellers
  3. International shipping

Now here are the differences that might determine your wallet’s fate. ASTR the Label is,

  1. An American brand
  2. More contemporary and modern style (none of that vintage stuff mixed in)
  3. More affordable
  4. The target audience is only young-to-mid-adult women, not as inclusive
  5. Also sells wedding and bridal dresses
  6. Free returns

Appealing to a smaller demographic has its perks, so we give praise to ASTR the Label for some truly stunning pieces for a younger audience. Auguste the Label takes the cake for their inclusive lineup that spans across all ages.

Want to learn more? Then check out our full ASTR the Label Clothing review.

Auguste the Label Reviews: What Do Customers Think?

Auguste the Label Clothing Review

Because it’s a newer brand, there isn’t an overflowing amount of customer reviews available. 

The brand site itself does not have customer ratings and there aren’t many on external review sites, so this Auguste the Label clothing review turned to Facebook, Lulus, and Instagram to get the scoop.

On Facebook, sentiments are mostly groovy. You’re quite likely to see reviews that sound a little like this: “Just love the quality of fabrics, the detailing in the clothing, perfect fit and great customer service. I’m an Auguste girl now.”

These fashionistas said that the “fabrics, prints and designs are just stunning, gorgeous and feminine” and that the overall Auguste experience is an “easy quick online shopping process” that dreams are made of. Plus, the “prices are great” and customer service is “the best.” 

See for yourself, in full review paragraph format, how folks are raving about the brand:

One of my favourite labels at the moment. True to size, flattering, beautiful cool fabrics and prints. Thank you, obsessed with my recent order. Never had to send anything back. Delivery was super fast too 😍”

Some of the brand’s clothes are sold on Lulus, where we found product-specific reviews. 

Though there were none for the bestsellers we analyzed in our Auguste the Label clothing review, the comments and experiences customers had with other dresses are just as insightful to understand the quality of the products.

Meanwhile, the Hazel Brae Black Floral Print Lace-Up Midi Dress had a much more positive reception: 4.8/5 stars from 7 reviews. 

Customers said this stunner was true to size, “absolutely stunning,” “perfect for a day to evening transition,” and “light, breezy, and fabulous!” Such a lovely description of this flowy floral dress. Check out this customer’s 5-star testimonial:

This dress is a dream! It fits perfectly, and the elastic on the back makes it very comfortable. Good quality fabric, not see through, and very flattering fit and neckline.” 

Lastly, what do the folks over on Instagram have to say? 

Most double-tappers are loving the brand’s aesthetic, being very generous with heart-eye emojis as they called the outfits “just magic” and often complimented how versatile the styles are. 

Many were also pleased with how they are “so easy to dress up and down”—a great quality in a piece, because you really get your money’s worth.

Speaking of money, this customer was grateful for all the deals:

“​​Love the new looks. Your sale is amazing. I have purchased a few things. Great prices and service. As always. 👏”

It was actually difficult to find an Auguste the Label clothing review that was truly negative on Instagram. 

The only less-than-ecstatic customers to be found were ones who light-heartedly complained about the temptation to buy more dresses while being unable to because money doesn’t grow on trees.

But this is an important distinction: customers didn’t say the prices were too high, just that they couldn’t afford to buy everything they wanted from the brand’s inventory. 

From this, it’s clear the quality of the products lives up to the price tag, as fans of the brand are saving their pennies to get their paws on the latest floral maxi.

In essence, most reviews are positive. But there aren’t many testimonials to begin with. The jury is out on the complete absence of negative comments on Instagram, because as you know, brands are free to delete comments if they’re less than savory. 

The happy customers said the fits were, well, fit. And true to size, great quality and value, delivered with fast shipping, and decent customer service.

Is Auguste the Label Worth It?

Auguste the Label Clothing Review

Survey says: Yes! Auguste the Label have proven themselves to be a fashionable, trendy, high-end brand with good social responsibility and overwhelmingly positive customer reviews. 

Heck yes, this Auguste the Label clothing review is all in.

It was hard to spot negative comments online, but when customers were unhappy, it was usually because the clothes didn’t fit or they didn’t last. No horror stories about customer service or packages ending up who knows where. 

One hangup is that the prices are more expensive than other brands and that can be a real deal-breaker. Luckily, there are plenty of customers who swear that the product quality is worth every penny. It also doesn’t hurt that the brand has some pretty good sales too.

Auguste the Label Promotions & Discounts 

Auguste the Label Clothing Review

Our Auguste the Label clothing review found some pretty steep prices, so here’s how you can save! Thank us later.

  • $25 off your first purchase when you sign up for their newsletter
  • Follow the brand on social media to find out about the latest Auguste the Label sale

Where to Buy Auguste the Label

Auguste the Label Clothing Review

You can buy Auguste the Label from or you can check it out at these retailers:

  • Lulus
  • Urban Outfitters
  • Amazon
  • Boheme Collective


Auguste the Label Clothing Review

Where is Auguste the Label made? 

Our Auguste the Label clothing review found that they produce their garments in China and Indonesia.

Does Auguste the Label fit true to size? 

It differs depending on which dress you are buying, but typically, the products are true to size. Check out the size charts carefully to be sure.

What is Auguste the Label’s Shipping Policy?

Auguste the Label’s shipping policy is party in the front, business in the back: Free shipping over $150, but only in the US. International shipping is available, but prices vary.

The shipping methods are as follows:

  • US (3–7 days) – $15 for under $150 orders OR free over $150
  • Canada (3–7 days) – $15
  • Everywhere else (3-7 days) – $10-$30

Once your order has been shipped, you’ll earn yourself a tracking number email to stalk your package with.

What is Auguste the Label’s Return Policy?

Our Auguste the Label clothing review found that the brand’s return policy is simple. The rules are:

  1. No exchanges
  2. Can only return within 30 days of purchase
  3. Items have to be unused in their original packaging
  4. Return shipping costs are all yours
  5. Only returns of damaged or incorrect items will be covered by the brand

How to Contact Auguste the Label

Customer service is here for you Monday to Friday 2 pm to 9 pm PDT. You can get in touch through these methods of contact:

Want more options for women’s clothing? Check out these brands below:

Universal Standard

Something Navy

Tradlands Clothing

AMI Clubwear

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