Built Bar Review

About Built Bar

Built Bar Review 1

While the standard and definition of a snack varies throughout the world, this study states that it is important to utilize government-issued dietary guidelines so there is a clear and consistent definition of snack food that better defines human health.

For Built Bar, the recipe for creating incredibly tasty, high-performing snacks is simple: make them from clean ingredients with an amazing taste

The delicious flavor isn’t the only thing its line of supplements, bone broths, and protein bars have in common. They’re also convenient, smart, and natural.

Ideal for workplaces, gyms, and anyone who’s constantly on the go, Built Bar is the official protein bar of NASCAR, USATF, and the US Olympic Ski Team. A highly popular brand, it’s built a social community of over 360k followers already despite being under 4 years old.

What’s coming up in this Built Bar review? All the must-knows about the brand and its best-selling products. I’ll also dive into customer feedback, promotions, FAQs, and more to give you the full scoop.

Overview of Built Bar

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The secret to Built Bar’s success? Founder Luke Tolley’s background in molecular chemistry and passion for chocolate. Crafting up his own decadent chocolates for 20+ years, Tolley knows his way around delicious flavor.

Built Bar is a pretty fresh brand, founded in 2018 in Spanish Fork, Utah. Within that time, it’s made leaps and bounds in popularity, and some have gone as far as to say it’s one of the fastest-growing protein companies to date.

Manufacturing its products right in the USA, Built Bar launched its online store and quickly built success thanks to the candy-bar-like taste of its protein bars. Created to resemble the flavors you know and love, you’ll find delightful favorites like Mint Chocolate, Salted Caramel, and Cookies and Cream in its line.

The brand has since added travel-friendly bone broth and drinkable vitamin supplements to its collection, both made from natural ingredients with low or zero calories. My Built Bar review will take a closer look at the brand’s product line in just a few scrolls, but up next, you’ll find its highlights.


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  • Three performance-driven products
  • 15 different flavors of Built Protein Bars
  • Customers say bars taste like candy
  • Built for Good: on a mission to feed hungry kids
  • Official protein bar of the US Olympic Ski Team, USATF, and NASCAR
  • Made in the USA
  • Rewards program

With Built Bar, nutrition is simple. Its line of protein bars, beverage supplements, and bone broth is travel-friendly, made from natural ingredients, and low in sugar. Designed to fit in with your busy life, the brand puts its products head-to-head against competitors and always comes out on top.

In the next section of this Built Bar review, I’ll check out a few popular picks from each of the brand’s products. They each come in cases of 12 or 18.

Built Bars Review

The best protein bars are the ones that you get the most out of. If you’re looking for amazing flavor, low calories, and high protein, you’ll find it in Built Bars.

Offering a range of delicious flavors that take inspiration from your favorite desserts, the brand crafts both classic and Puffs bars, injecting a variety of textures into its tasty line. I’ll introduce you to its best-sellers next.

Built Bar Toffee Almond Review

The richness of toffee meets the satisfying crunch of almonds in the Built Bar Toffee Almond flavor. A match made in heaven, this perfect combination resembles your favorite chocolate bar, only, it has 19 grams of protein and just 160 calories.

While the addition of protein can be beneficial to all different types of individuals on the move, the quality of the protein is also important to take into consideration. This study concludes that protein quality and quantity is a key factor in health. 

That said, people must also pay attention to other components of their diet and maintain normal weight and physical activity to ensure the consistent supply of essential amino acids in their body.

Along with 7 grams of digestion-friendly fiber, each bar has 5 grams of sugar and a chewy texture that helps you slow down and enjoy each bite. You can grab a case of 18 for $40.

Built Bar Built Puffs Churro Review

With the Built Puffs Churro bars, indulging was never so innocent. Combining the sweet cinnamon-ny flavor of your favorite Mexican treat, these bars have a satisfyingly fluffy texture like a marshmallow would.

Each bar has 140 calories, 6 grams of sugar, and a whopping 17 grams of protein (for reference, a Clif Bar has 260 calories, 25 grams of sugar, and 10 grams of protein). Get a pack of 12 for $30.

Built Boost Review

Built Boost is made to support your daily routine and increase your natural wellness. Wrapped up in single-serving pouches, each one can be mixed with water to create a refreshing, vitamin-packed drink.

Its line offers drink mixes for both energy and immunity, all made with vitamins, minerals, and herbs with zero calories and no sugar. Available in nine different flavors, they’re a welcome change from choking down giant capsules every day.

Up next in this Built Bar review, you’ll meet the top sellers.

Built Boost Immune+ Pomegranate Green Apple Review

No matter what season you’re in, fortifying your immune system is smart. Built Boost Immune+ Pomegranate Green Apple has a slew of vitamins, minerals, and plant extracts like Rhodiola and Echinacea to strengthen your body’s natural defenses.

Rhodiola is promoted to increase energy, stamina, improve athletic performance, resist the effects of stress, and help manage depression. When looking at this preclinical systematic review of rhodiola, findings indicate that it improves learning and memory function. 

Echinacea has been shown to improve immunity, blood sugar, inflammation and skin health. In this study, randomized controlled trials comparing echinacea with placebo in treatment of the common cold showed positive effects.

With a deliciously sweet (but not sugary) flavor, add a single serving sleeve to your bottle of water for a refreshing treat. Right now, you can get a pack of 18 for $10—they’re on sale from $15.

Built Boost Root Beer Float Review

There are few things more refreshing and indulgent than a root beer float. Sadly, the delicious treat also comes with a ton of calories, fat, and sugar. 

Built captures that unique flavor in Boost Root Beer Float, dialing the perfect ratios of cream, caramel, and vanilla flavors, plus a hint of elderberry for a surprising twist.

The instant powder is made with stevia, so not only is it sugar-free, but it’s also free from artificial sweeteners. Instead, Built Boost Root Beer Float adds vitamins A, C, D, and E, along with b12, biotin, pantothenic acid, and Rhodiola Rosea to help combat stress.

Biotin is a B vitamin found in food. It helps the body convert food into energy and plays many other important roles in health. This study was performed on human subjects with an underlying pathology for poor hair or nail growth. Results show clinical improvements after receiving biotin supplementation.

Vitamin B5, also called pantothenic acid, helps the body convert food into fuel, which the body uses to produce energy. According to this review, vitamin B5 is essential for the biosynthesis of coenzyme A, which means it plays a role in the metabolism of lipids.

Pantethine, which is a derivative of vitamin B5, lowered cardiovascular disease risk markers in low to moderate-risk participants.

Vitamin E is a nutrient that’s important to vision, the health of your blood, brain and skin due to its antioxidant properties. Vitamin E is a major lipid-soluble component in our body’s antioxidant defense system and can only be obtained from the diet. 

Both experimental and clinical studies have proven that antioxidative properties of vitamin E have been found to play a vital role in the battle against various diseases.

Pick up an 18-count bag of Boost Root Beer Float for $10 (it’s normally $15).

Built Broth Review

Naturally rich in minerals and vitamins, it’s safe to say that bone broth is a modern food trend that’s here to stay. Instead of boiling the bones from your Sunday roast for hours on end, Built Broth offers an instant version that packs a nutrient-dense punch.

Made from natural ingredients, the brand’s gluten-free, low-calorie broth comes in chicken and beef flavors that are safe for keto and paleo diets. I’ll check both out next.

Built Broth Chicken Bone Review

Collagen is found all throughout our bodies. It helps us walk comfortably, makes our skin supple, and keeps our hair healthy and shiny. When we age, collagen production slows. That’s why our skin begins to sag and we move slower.

10 grams of collagen protein is just one of the reasons to add Built Broth Chicken Bone to your diet. The beneficial liquid also contains a range of nutrients and vitamins including A, E, B2, and B12. 

Vitamin B2 helps break down proteins, fats, and carbohydrates and plays a vital role in maintaining the body’s energy supply. Also known as riboflavin, this vitamin is widely studied for its antioxidant, anti-aging, anti-inflammatory properties.

Served up in a convenient travel-friendly pouch, you can get a pack of 10 for $15.

Built Broth Beef Bone Review

If you’re tired of chicken, switch things up with grounding, mineral-rich Built Broth Beef Bone. Packed with 10 grams of collagen protein, this essential amino acid is crucial in healthy skin, nails, hair, and joints.

With 50 calories per serving, you can sip back on a warm cup of this nourishing beef bone broth for a natural boost of nutrition. Paleo and keto-friendly, pick up a 10-pack for $15.

Who Is Built Bar For?

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Built Bar prioritizes taste and convenience. Ideal for those following a low-sugar diet who want to up their protein intake or to add a boost of nutrition to their life, the brand’s travel and life-friendly supplements and snacks are a great choice.

Built Bar Reviews: What Do Customers Think?

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It’s one thing to read about a product, and another thing entirely to try it for yourself. That’s why this part of my Built Bar review is so important. Here, I’ll show you feedback on the brand to learn what its supplements and snacks are really like.

My first stop for feedback was the brand’s website. Below, you’ll find a list of ratings for some of its best-sellers. After that, I’ll jump into some comments.

  • Built Puffs Churro: average of 4.9/5 stars from 1,365 reviews
  • Built Broth Chicken Bone: average of 4.9/5 stars from 142 reviews
  • Built Boost Root Beer Float: average of 4.9/5 stars from 84 reviews
  • Built Boost Pomegranate Green Apple: average of 4.9/5 stars from 106 reviews
  • Built Bar Toffee Almond: average of 4.9/5 stars from 789 reviews

To get a feel for what the taste of the Boost Pomegranate Green Apple drink was like, I headed into the comments section. One Built Bar review called it the “best tasting immune booster” on the market while another said it’s “refreshing.”

What people seem to like most about the Boost supplement, aside from its taste, is its convenience and how easily it fits into their routines. Helping them to up their wellness and drink more water, the results are in: Pomegranate Green Apple is a winner.

In hopes of finding something to support feedback from the brand’s website, I turned to Amazon and checked out the Built Bar review section for its Sample Box of 18 Built Protein Bars. With an overall rating of 4.3/5 stars from 3,005 shoppers, you’ll find a breakdown of that score below:

  • 5 stars: 67%
  • 4 stars: 11%
  • 3 stars: 9%
  • 2 stars: 5%
  • 1 star: 7%

So what do these bars actually taste like? I found one Built Bar review that did a great job at summing up what it’s like to eat one. It reads:

I’ve had a lot of protein bars. Built Bar’s texture is unique. It’s soft and gooey in the middle and the dark chocolate on the outside holds it together. Fresh taste. Definitely high marks for the flavors tasting like the actual flavor – example: the banana tastes like banana, coconut tastes like coconut, orange tastes like orange, etc.

Authentic flavors are rare for protein bars, and that’s something that sets this brand apart from competitors. With a soft texture, they’re easy to eat—no hard crunching or indigestible, chewy bite that never breaks down.

And with that, our last morsel of feedback comes from a review site called Family Rated. With a total of 13 reviews, buyers awarded the brand an overall score of 4.7/5 stars. Here’s what one customer had to say about what they’re like to eat:

I’ve tried almost every kind of protein bar I can get my hands on and most of them have that artificial, proteiny after taste which I cannot stand but these bars have zero aftertaste and are the right amount of sweet. I like to stick them in the freezer as they are a softer bar and that makes them nice and chewy.

If you’ve ever tried a few different types of protein bars, and since you’re reading this Built Bar review, chances are you have, then you know the taste the above customer is talking about. Having a snack that you actually look forward to eating and can count on is an important part of choosing the right one.

In the end, Built Bar has received a ton of positive feedback about its bars and supplements. Its bars are the most popular product and there are a ton of reviews online that talk about how delicious they are.

Is Built Bar Legit?

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Taste enjoyment will always vary from customer to customer, but surprisingly, there weren’t many customers that had something negative to say about how Built Bar’s products taste. The brand makes snacks and supplements that are delicious, convenient, and help customers meet protein and nutritional goals.

In regards to shipping, customers say Built Bar delivers on time and in some cases, for free. Shoppers are generally pleased with their interactions with the brand and report no major issues when shopping online. In other words, the company is 100% legit.

Built Bar’s page on the Better Business Bureau did show some negative feedback, but not enough to raise a red flag.

Is Built Bar Worth It?

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For some, protein bars are a tasty form of protein to up their daily intake. For others, they’re a sensible treat. However you like to enjoy yours, Built Bar’s tasty protein bars are low in sugar, low in calories, and have 17-19 grams of protein.

Along with its other supplements and bone broth, the brand offers a convenient line of nutritional supplements that work well with keto, paleo, and low-sugar diets. So are they worth it? I think so, and that has a lot to do with how good they taste and how affordable they are.

Built Bar Promotions & Discounts

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While I scoped out the brand’s website for this Built Bar review, I found a few ways that the brand helps customers save. Take a look:

  • Become a Built Member to earn points to redeem for discounts
  • Refer a friend: They save 15% with your Built discount code, you get 75 points
  • Free US shipping

Where to Buy Built Bar

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Since the brand offers so many perks when shopping online, I’d say the best place to buy its bars and supplements is right from

You can also find select products on Amazon, Walmart, and at health-centric shops like Well and Healthy Planet.


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Who owns Built Bar?

Nick Greer and Luke Tolley own Built Bar. Launching the company in 2018, the pair wanted to offer a truly delicious protein bar. They succeeded.

Does Built Bar ship internationally?

Yes! Built Bar ships its products internationally. When you hit checkout, just select your country from the drop-down list when entering your address. From there, you’ll be shown all of your shipping options.

What is Built Bar’s Shipping Policy?

Built Bar ships all of its US orders for free, except Alaska. If you live in Alaska, once you enter your shipping address at checkout, you’ll see your shipping options and costs.

Built Bar doesn’t accept return shipments of its products. All shipping costs are non-refundable.

What is Built Bar’s Return Policy?

Built Bar offers a Taste Guarantee that promises a full refund if you don’t like the taste of its bars. Below, you’ll find a breakdown of all of the specifications of the guarantee, along with restrictions.

  1. The guarantee is only valid to the purchaser (it cannot be transferred)
  2. It applies to one product for your first order only
  3. You must notify customer service within 14 days of delivery

Refunds for the Taste Guarantee are processed in 3-5 days from the time you request yours online. For all other products and orders, Built Bar does not accept returns.

With that said, if there’s something wrong with any item you receive, get in touch with customer service as soon as possible. Its team will make it right and send you a replacement.

How to Contact Built Bar

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Need information not included in this Built Bar review? You can get in touch with the brand via:

Check out similar brands you might like:

Aloha Protein Bars Review

Exo Protein Review

KIND Snacks Review

Gainful Protein Powder Review

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