Smart Nora Review

About Smart Nora 

There are over 90 million Americans snore, that’s almost a third of the population of the US. It’s a big number, but the only number of snorers that really matter is how many are in your bedroom. If the answer is more than zero, it’s too many. Smart Nora is a contact-free device that claims it is a ‘solution’ to snoring. This Smart Nora review will let you know if it’s all it’s cracked up to be.

Overview of Smart Nora  

Smart Nora Review 1

Smart Nora is actually two devices: one sits above your head and one under your pillow. The device on your headboard listens for the sounds we make before we start snoring loudly. When it does, the device under your pillow gently inflates to stop your snoring before it wakes you—or your partner—up.

Smart Nora is based out of Toronto and boasts a small, but growing, team of engineers, designers, and scientists. They are a tech startup that, unsurprisingly considering their mission, has a focus on employee health and happiness. Their workplace culture has even been featured in the MaRS “Top Startup Series.”

Smart Nora Review: How it Works

What separates Nora from other snoring solutions is movement. Other “stop snoring” apps use quiet sound and music to gently wake the snorer, but Smart Nora physically moves you to bring you out of a snoring state. This sounds annoying, and it is at first if you’re a light sleeper, but after a few nights you get used to it.

Smart Nora was a Kickstarter success. Since then, they have grown quickly and have been featured on multiple news programs and sites— even Oprah loves them! Smart Nora snoring reviews are very positive. Even the occasional one-star Smart Nora review mentions that, though the system didn’t work for them, the customer service was excellent and honored the company’s generous return policy.

For this Smart Nora review, we’ll get explore both the benefits and downsides to the snoring solution:


  • Pleasing design: Smart Nora doesn’t look like a high-tech gadget. The “pebble” looks like a big egg and takes up about as much space as a phone charger. The inflation device and the pump it connects to are covered in a nice grey fabric that looks like wool.
  • Unobtrusive: The pebble can be placed anywhere, as long as it’s close enough to the snorer to hear them. The pump can be hidden under the bed or behind a bedside table.
  • The physical movement element is very different from every other snoring solutions we’ve seen. If you haven’t found a solution for snoring, this could be it! 
  • Travel: the whole system fits inside the box that also holds the pump, so it can easily fit into a suitcase.
  • Non contact: Smart Nora has nothing that physically touches you, unlike other treatments like dental appliances and nose strips. If you don’t want something in your mouth while you sleep, Smart Nora could be for you.


  • No matter how small and nicely designed the device is, it’s still taking up space—and a power outlet—next to your bed.
  • The system isn’t for everyone: the occasional Smart Nora review mentions that the device just doesn’t work for them, for a variety of reasons.
  • It’s pricey: the whole device costs over $300, but like any electronic device, could easily last for years.

How Does Smart Nora Work?

Smart Nora Review 2

Smart Nora comes in three pieces—the pebble, the inflating bag, and the pump—and all three arrive at your house in a nice soft case with a fold-over top wrapped in grey fabric. 

  1. The Pebble is a small device about the same size and shape as a computer mouse. This is how Smart Nora ‘listens’ to your breathing to detect when you’re about to start snoring. The underside of the pebble has a few buttons for adjusting the sensitivity of the microphone: low sensitivity if your room is noisy or you sleep with a white noise machine or sleep aid, high sensitivity if your room is quiet. The pebble has a battery that’s good for 24 hours, or a power cord that connects it to the pump. It has a bluetooth connection to the pump so there’s no need for a data cable. You can mount the Pebble over your head, on your headboard, or lay it on your bedside table.
  2. The Pump is contained in the soft case and can sit anywhere near the pebble, but preferably tucked away under your bed or behind a bedside table. The pump has an AC power adapter that connects to a wall socket, which also powers and charges the Pebble. The pump has a small control panel that lets you set how much the bag inflates, from low to high. This is up to personal preference.
  3. The Inflating Bag fits under your pillow. It is connected to the pump by a thin, clear plastic tube. When the Pebble detects your snoring, it gently inflates the bag to ‘rock’ your pillow and knock you out of a snoring state and into a non-storing sleep stage. The bag inflates into a tube shape. The amount it inflates depends on the setting, from one to four inches for low to high.

Smart Nora Sleep Study

SleepScore Labs conducted a validation study on Sleep Nora to verify how effective the product really was in helping people stop snoring and get better sleep. Over 50 participants helped scientists gather 527 nights worth of data.

The study found the following:

For SnorersFor Partners
20% increased ability to sleep through the night31% increased ability to sleep through the night
30% felt more rested when they woke up33% felt more rested
38% woke up less30% felt their sleep was less disrupted
52% got out of bed less for any reason

How Much is Smart Nora?

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The Smart Nora snoring solution isn’t cheap—the unit costs $359.99. At the time of this review, there is a discounted price of $329.99. Smart Nora calls this discount their “Winter Savings.” 

They have a financing plan available through Afirm that offers monthly payment plans:

  • $113.32 a month for 3 months
  • $58.09 a month for 6 months
  • $30.51 a month for 12 months

All payment plans are at 20% APR. 

They also offer a 30-day, risk-free trial. Many customer reviews mention this free trial period as a positive: even if the product doesn’t work for you, you can get your money back quickly and easily.

Smart Nora Review: What Customers Think 

Smart Nora Review 4

Customers can leave a Smart Nora review on the company website. Reviews are overwhelmingly positive with over 800 5-star reviews. Many of the reviews mention they were initially skeptical of the product and that it exceeded their expectations. Lots of reviewers say they have tried many different types of snoring aids and none have worked until Smart Nora.

The less-glowing reviews say that the product just didn’t work for them, but have nothing bad to say about its build quality. Many of these low-star reviews, even most of the 1-star reviews, emphasize the excellent customer service and how easy it was for the customers to get their money back, due to Smart Nora’s 30-day guarantee.

Some reviewers mention there is a learning curve to get used to the movement of the pillow, but almost all report that it gets better. One Smart Nora review mentions they had a faulty base, but that the company sent them a new one quickly. An Australian customer reports their unit didn’t come with an Australian power adapter, though other common power adapters are packaged in the box.

One negative Smart Nora Amazon review has an interesting issue: the customer can’t keep the inflation device under their pillow. This is something to consider if you have smaller pillows, are a “pillow hugger”, or move around a lot in your sleep.

External reviews are positive, too, with professional reviews and bloggers praising the effectiveness of the unit, the quality of the build, and the excellent customer service. The common negative aspect of in each positive Smart Nora review is the price.

Is Smart Nora Worth It? 

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If you’re suffering from sleep deprivation, there is truly no price to put on relief. Lack of sleep can lead to a great number of health problems at any age. If you’ve tried other stop snoring aids that haven’t worked for you, the Smart Nora snoring solution could be what you’ve been waiting for.

If you’re suffering from more serious sleep disorders, like sleep apnea, you should see a doctor. There is no Smart Nora sleep apnea setting or treatment

The feedback on the system has been very positive and, even if the system doesn’t work for everyone, almost every review we read discussed how great Smart Nora’s customer service is and how easy it was to get a refund. If you’re struggling with snoring, or sleep with someone who does, we can’t see a reason not to at least try Smart Nora out.

Smart Nora Promotions & Discounts 

As we mentioned earlier, the current (as of the time of this review in February 2020) Smart Nora coupon is a “Winter Deal” of $30 off the usual price, bringing the total to $329.99. There is no Smart Nora discount code at the moment.

Where to Buy Smart Nora   

The Smart Nora website has a buy option right on the front page. This is also where the $30 Winter Deal is applicable, as well as the financing options that are available at 20% APR.

Smart Nora has a product page on Amazon but is listed as “currently unavailable” at the time of this review. 


Shipping Policy

Smart Nora offers free shipping internationally, 3-5 days after you place your order.

They do not ship to PO boxes.

Return Policy

As we’ve stated many times in this Smart Nora review, the company has an excellent 30-day, risk-free return policy. Many reviewers mention the company’s exceptional customer service and the ease with which dissatisfied customers were able to secure refunds.

Should you need to send your Smart Nora back to the company, shipping is free for that, too.

Contact Smart Nora  

Smart Nora has a live chat feature on their website. You can submit an email request by filling out an online form. They also have an active social media presence on Instagram, Twitter, YouTube, and Facebook.

Looking to completely transform your sleep? Check out our review

Sleep EZ Review

Sit n Sleep Review

Proper Sleep Review

Sleepsia Pillows Review

For a more affordable anti-snoring option, learn all about Vitalsleep.

Ask the community or leave a comment

Ask a Question
Asked by Warren (3 years ago) Reply

Though Smart Nora is based in canada they do not offer Canadian pricing.
Guess they don’t support their own

Asked by Sophie (2 years ago) Reply

I have one and it works great! Been getting restful nights from the first day I started using it.

Asked by Bruce Buckfelder (2 years ago) Reply

Your readers need to know about my experience with Smart Nora: I have to strongly disagree with your contention that refunds are fast and easy. I bought a Smart Nora unit in July, used it for about three weeks and decided to return it. I was one of those for whom the unit didn’t work, and I didn’t need a $359 paperweight.

I contacted them and was told I would have to wait two weeks for shipping label. When I finally received the label it came with instructions stating that it would take two billing CYCLES (that’s 60 days!) to process my refund. I found that to be a red flag since they were able to process my credit card immediately when I made the purchase.

Smart Nora received my return shipment on August 25 and as of this review, three and a half months later, I have received NO communications form them in ANY form.

Fortunately I had the presence of mind to immediately dispute the charge with my credit card company, so I got my money back. Typically, the window to dispute a charge is open for 60 days from the date of the statement on which the charge appears. If I had waited for two billing cycles to pass it would have been too late.

Asked by Charles Brashear (2 years ago) Reply

I was fortunate to “discover” Smart Nora a few years ago. It has made a huge difference in my quality of sleep. It did take a bit of getting use to – a week or so – and it was truly worth it.

Asked by Jennifer Hawkins (2 years ago) Reply

I have been using Smart Nora over a year now. It has worked great for me and was well worth the investment. It takes a little time to get used to find find the right settings. I mounted the Pebble on my headboard with a Velcro command strip and covered the light with black tape. Customer service was great when I had an issue with it. They diagnosed the problem with me through email and had me up and running again within a couple weeks.

Asked by SHARON (2 years ago) Reply



Returned Nora
Asked by Lauren B. (2 years ago) Reply

Returned Nora after my pillow kept crawling up the side of our head board and ending up with neck pain. Really wanted this to work…. when I returned the item I was told it would then take TWO billing cycles for them to refund me. Why so long? Makes no sense. They have no problem charging my credit card when I want the item. It took almost 3 billing cycles. I emailed them to find out where my refund was and they indicated that the warehouse never communicated to them that they could refund my money. I would be interested to see if this is a pattern. Did they think I would forget about my $400 bucks? Lots of work – zero results…

Trying to return the Smart Nora system
Asked by Anita (2 years ago) Reply

I have been trying to get a label from them to return the Smart Nora but the link and PFD they sent does not work. When I go on their website all I get is a survey. At the end they say the label will be sent to me via email in 2 business days. I have sent several messages. Their response is an apology and thanks for my patience. Well, my patience is running out. This is unacceptable! If anyone who is reading this can advise me, it would be much appreciated!

Smart Nora Review
Asked by Ethel Jackson (2 years ago) Reply

This is a remarkable product. Because of snoring and dry mouth, due to mouth breathing I had forgotten what it felt like to have a good night’s sleep. Even more amazing is that I was oblivious to the negative impact of sleep deprivation on the quality of my life overall; plus you have a great support team to help get you through the rough patches. So if you are losing sleep because of snoring I highly recommend this product and with their money back guarantee snoring is the only thing that you have to lose.

I am very pleased with Nora and gave it a high rating with the Better Business Bureau as well but there is a flip side. I am very happy that I purchased it before reading this page. Had that not been the case it would not have purchased and I would not have had the experience of a revolutionary idea that has literally changed my life. On the other hand, however, I appreciate companies who act with integrity and shy away from those who do not. And to fail to honor their money back guarantee; as quickly as they ran that credit card through for the purchase, is a clear indication that integrity is not one of their strong points. Next I don’t know if those refunds are still pending but if they are this would be my message to the company. The very least you can do is to issue these customers a refund immediately, even if it has to come out of pocket. Is it worth it to take a chance on missing sales because people can’t trust you? And relatively speaking (particularly when you consider what you have to lose, is most likely a relatively small amount. To the customer I recommend that you contact the BBB. I am not real sure about this but I think that they do reach out to the business; in a timely fashion as I recall, and give them the opportunity to make it right. It’s good to hear both sides of the story.

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