B. Tan Review

About B. Tan 

B. Tan Review

B. Tan is a beauty brand known for their naturally-derived self-tanners. Their products are made for anyone looking to get a sun-kissed glow whenever and wherever. They also offer sun protection, body washes, and lotions.

The self-tanning company is also popular on social media, with about 116.7k followers on Tiktok and 127k on Instagram. Young influencers and models can’t get enough of the bronzed-goddess look! 

But is it all worth the hype? This B. Tan review intends to find out! We’ll take a closer look at the brand and their best-selling products, customer ratings, shipping policies, and more, so that you decide if they’re worth checking out.

Overview of B. Tan

B. Tan Review

B. Tan was founded in 2009 and operates under the parent organization Marq Labs, which is headquartered in Tennessee. Their mission is to make “beauty choices fun” and exciting. The brand also advocates for cruelty-free, clean products that deliver the results you want.

The company also takes inspiration from “everyday humans” which is evident in their influencer marketing strategies. Additionally, they are driven by “self expression, creativity and experimentation.” Simple and straightforward, the collection is geared towards first-time users. 

B. Tan’s formulas are sustainable, cruelty-free, and vegan. Each ingredient is sourced and manufactured responsibly. Plus, all of their packaging is made from recycled materials, meant to be repurposed after use. There’s also no palm oil in their products, which helps slow down deforestation. 

Unfortunately, there isn’t much more information about the brand’s history on or off their website. But, it’s clear that they’re dedicated to creating skin-happy lotions and tanners for their consumers. This B. Tan review will now go over some highlights of the company:


  • Certified vegan and cruelty-free tanning products
  • Sustainably sourced with recyclable packaging 
  • Offers several skin benefits
  • Positive customer reviews 
  • Financing options available with Afterpay
B. Tan Review

Sometimes, you really do end up missing that summer glow when winter approaches. Self-tanning products are the perfect way to achieve the coveted look without exposure to harmful UV rays. 

Keep reading this B. Tan review to learn about their best-selling mousses and oils so that you can look like a bronzed goddess (or god!). Also, note that orders between $35 and $1,000 are eligible for financing with Afterpay. 

B.Tan Self Tan Review 

Are you looking to get the darkest tan possible? B. Tan has got you covered with their collection of different self-tanner shades. Let’s look at which ones customers can’t get enough of.

B. Tan I Want The Darkest Tan Possible Review

Get ready for your next Instagram post with the B. Tan I Want The Darkest Tan Possible mousse. Obviously, it’s the darkest possible shade with no fake fragrances and many skin benefits. 

This mousse is 100% vegan and paraben-free. The development time is about one hour. If you really want that dark tan, leave it on for four hours before rinsing off in the shower. Additionally, exfoliating your skin beforehand will help you get the best results. 

To best preserve your tan afterward, B. Tan recommends wearing dark, loose-fitting clothing and shoes. They also suggest moisturizing every day after application, so your golden complexion lasts a little longer. 

 I Want The Darkest Tan Possible costs $15 at checkout.  

B. Tan AF Review

Tanning addicts will not be able to get enough of B. Tan AF. This mousse is slightly lighter than the Darkest Tan Possible, but it still delivers that bronzed complexion. The development time for this effective product also stands at one hour. 

Another tip that’ll keep your tan looking fresh: don’t apply any moisturizers, perfumes, deodorants, or makeup on the day you’re applying. These products can prevent the tan from developing evenly. 

You can also get great results by exfoliating on the fifth day after application. This will help your skin soak up moisturizers, and it’ll help your tan fade naturally (as opposed to leaving behind unsightly patches). 

Tan AF sells for $15.

B. Tan Mitt I Don’t Want Tan On My Hands Review

The B. Tan Mitt I Don’t Want Tan On My Hands can be your saving grace when avoiding getting residue on your hands. Designed with a thumb for easier application, it will also help you get a smooth tan. 

This mitt is machine washable and reusable. So, don’t worry as you’re slapping on your darkest tan. Simply slide your hand into the mitt and squeeze some mousse onto it. Next, smooth the product all over your body in circular motions. Then, once you’re done, rinse the mitt off and hang it to dry. Easy peasy. 

Keep your paws clean for just $9

B.Tan Tanning Oils Review 

Anyone can have fun in the sun while using the brand’s tanning oils. These products help intensify a summer tan with some added SPF protection. So, keep reading this B. Tan review to find out more!

B. Tan Tanned AF Oil Intensifier Tanning Review

Hydrate your skin while getting your tan on with the B. Tan Tanned AF Oil Intensifier Tanning Oil. This product is perfect for getting a quick, dark tan with the included actives. It also helps hydrate the skin with ingredients like coconut, argan, rosehip, and jojoba oil. 

This oil basically speeds up the tanning process. So, you’ll spend less time waiting around and more time admiring your bronzed self in the mirror. To get the best results, B. Tan recommends having clean, dry, and exfoliated skin before applying. You can also re-apply when the color starts to fade. 

The Tanned AF Oil Intensifier Tanning Oil retails for $15

B. Tan Beach Please SPF7 Tanning Oil Review

For some added sun protection, the B. Tan Beach Please SPF7 Tanning Oil can be your tanning go-to. The beach tan life is just a spray away with this product, which also has marula and argan oil for some extra nourishment. 

Of course, the Beach Please SPF7 Tanning Oil is 100% vegan and reef-friendly, so you’ll be guilt-free while rinsing it off. Soak your skin in this hydrating oil to get the beach babe glow of your dreams for about $15

B. Tan Tropic Like It’s Hot SPF15 Tanning Oil Review

The last item in this review is the B. Tan Tropic Like It’s Hot SPF15 Tanning Oil. This tanning spray also comes equipped with sun protection. The main ingredients include grapefruit, tangerine, and vitamins C & E, which have some skin-happy benefits. 

Getting a golden tan will be simple with this oil as it shares similar traits as the others, but you can bask in the sun for less time. Plus, as mentioned, it contains several vitamins that’ll keep your skin healthy and moisturized. 

Drop it like it’s hot with this tanning oil for $15

Who Is B. Tan For? 

B. Tan Review

B. Tan is perfect for anyone looking to get a deep tan, alongside great skin benefits with ingredients such as jojoba oil. Some of their products even include vitamin E, which is proven to be hydrating. 

For those who are trying to be more mindful about their beauty purchases, B. Tan’s ingredients are naturally derived, certified vegan, and cruelty-free. Their products are also reasonably priced and accessible—available in stores like Walmart and Amazon.

B. Tan Reviews: What Do Customers Think?

B. Tan Review

So, you’ve read about their bestsellers. Now it’s time to figure out what their customers think. This B. Tan review searched for feedback and found some on the main site, Influenster, and Amazon.

There are some criticisms, but we’ll talk about those later. Here’s the average rating for the products in this review: 

  • I Want The Darkest Tan Possible: 4.9/5 stars from 49 reviews 
  • Tan AF: 4.8/5 stars from 152 reviews
  • I Don’t Want Tan On My Hands Mitt: 4.9/5 stars from 109 reviews
  • Tanned AF Intensifier Tanning Oil: 4.9/5 stars from 30 reviews
  • Beach Please SPF7 Tanning Oil: 5/5 stars from 1 review
  • Tropic Like It’s Hot SPF15 Tanning Oil: 4.8/5 stars from 4 reviews

The I Want The Darkest Tan Possible mousse gets some love. One customer writes, “I’ve tried quite a few self-tanners, and this is BY FAR the best one. I’ll always continue to purchase this product. No streaks – just a nice dark AF tan like I wanted. I highly recommend it!” 

It’s also popular on Influenster, where one reviewer shares, “I am an active self-tan user, and this is one of my favorite self-tanners ever, especially for the price. The color is olive, so you don’t get an orangey tan but a natural, glowing-looking tan.” 

Another user shares a thoughtful evaluation of Tanned AF, writing, “I like this tanning mousse because it’s super easy to put on and you can see exactly where you are applying the product. I used the medium intensity and I expected it to be a bit darker than it was just because I am so pasty. I think I will need to do a second application when I use it moving forward or leave it on longer before doing the rinse.” 

The Tan AF mousse receives praise, too. On Amazon, the product has a 4.1/5 star rating. One customer says, “I have used every self-tanner on the market, and this applies like butter. Slides on evenly, and it doesn’t smell. Has a light color to see where it’s been applied. Dried quickly. Absolutely love it.”

On the main website, one customer writes, “I love tanned AF. I have been self-tanning for a REALLY long time. This brand, in general, has been my favorite (and ironically the cheapest) so far. Tanned AF is a good color for year-round color. I have bought like 6 bottles in a row, so… that’s the best indicator I can offer on how much I like it.”

The Tanned AF Intensifier Tanning Oil is also well-loved. On the main site, one reviewer says, “I used this for the first time last week. This stuff is amazing! Not only does it smell great, but it helps develop your tan so quickly. Just a reminder that there is no sunscreen, so you don’t need to spend too long in the sun to see results. Would definitely buy it again!” 

Another happy tanner writes, “This is the best smelling tanning oil I’ve ever owned. It also absorbed so well! It just left my skin soft without being greasy AT ALL! I’ll say I should have used an SPF with it. I burnt within just a little while, but then it turned dark rather than peeling. I will definitely be purchasing this again in the future.”

In terms of criticism, customers complain about the smell and lack of results. But, it does seem like these complaints are far and few between. This B. Tan review strongly recommends following the brand’s use and aftercare instructions in order to get the most seamless and long-lasting tan possible. 

Is B. Tan Worth It?

B. Tan Review

Getting a deep tan naturally can be tedious and dangerous, especially if your primary mode of application is basking in the sun. B. Tan offers excellent products with sun protection and tanning alternatives that can help preserve your skin while still getting that golden complexion.

This B. Tan review has determined that their products are worth checking out. According to customer testimonials, they’re affordable, easy to use, and effective. Plus, they’re vegan and cruelty-free, so being socially and environmentally responsible is easy with this brand. 

Of course, there are criticisms, but beauty products aren’t a one-size-fits-all deal. As mentioned, it’s best to follow the brand’s instructions carefully in order to achieve the best results. 

B. Tan Promotions & Discounts 

B. Tan Review

This B. Tan review found that you can get 20% off your first order when you sign up for the brand’s newsletter and join the ‘B. Team’. Unfortunately, we couldn’t find any other promotions or discounts at this time. 

Where to Buy B. Tan 

B. Tan Review

Trying to get the summer glow in the middle of winter? You can buy B. Tan products from their website at They’re also available at the following retailers: 

  • Amazon
  • Walmart
  • Ulta 


B. Tan Review

Does B. Tan work? 

After considering honest customer feedback and the benefits of the brand’s products, this B. Tan review would say that the line is effective. Their Instagram feed is full of satisfied people who’ve achieved the beachy tan they desired. 

How long do I leave B Tan on for?

B. Tan recommends leaving products on for at least an hour before getting in the shower. If you want a darker tan, leave it on for more than four hours. Lastly, users can leave it on overnight to achieve ‘dark AF’ results. 

Can I sleep in B. Tan?

You can sleep in B. Tan. Customers state that it does get on your clothes or sheets but washes off easily. So, you can wake up to a summer glow with minimal issues. 

Can I use B. Tan on my face?

You can use B. Tan on your face but be careful when applying any self-tanner around your eyes and mouth. Also, note that if you use makeup, the fake tan might fade quicker than the rest of your body.

What is B. Tan’s Shipping Policy?

B. Tan offers free shipping for orders over $50. They deliver within the continental US, Australia, New Zealand, Europe, the UK, and Ireland. Unfortunately, they do not currently ship to Canada. 

Shipping generally takes about 2–7 business days from the day your order is dispatched. The company also offers expedited shipping options for an extra cost. 

If your total falls under the free shipping minimum, fees depend on the items and your location. Costs generally start at $5. It’s also important to note that any custom fees that incur are the customer’s responsibility. 

What is B. Tan’s Return Policy?

B. Tan has a 7-day return policy. To be accepted for refunds, products must be unopened and unused. Once you’ve contacted and sent your item(s) back to the company, you will receive a credit voucher. Unfortunately, shipping costs are non-refundable.

The same 7-day policy applies for defective items or incorrect orders. In that case, a refund will be issued to your original payment method. If you request a refund after 60 days of completing your purchase, you’ll receive a credit voucher instead. 

How to Contact B. Tan

If you have any questions beyond this B. Tan review, you can contact their parent organization via an online contact form or the following channels: 

2310 Kline Ave

Nashville, TN 37211

United States

Check out similar brands you might like:

Isle of Paradise Tanning Review

Bondi Sands Self Tanner Review

Coco and Eve Review

Cocokind Skincare Review

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