Birthdate Candles Review

About Birthdate Co.

Birthdate Candles Review

Finding a personalized yet thoughtful birthday gift isn’t always easy, no matter how well you know the recipient. If you have a friend or loved one that’s into all things astrology, this Birthdate Co. review will have you overflowing with ideas.

You may have seen them popping up all over social media, which is understandable since they have just under 200K following on Instagram. They’ve also been featured in publications such as Forbes, Cosmopolitan, and Bustle, and that’s just the tip of the astrology iceberg.

In addition to books and tarot cards, Birthdate Co. offers 365 uniquely scented candles that have been hand-selected based on your astrological sign and birth date. Each candle even comes with personalized messaging that coincides with your birth date and everything written in the stars for that day.

In this Birthdate candles review, we’ll go over the history of the brand, their best-selling products, as well as some customer ratings to help you decide whether or not it’s worth the buy. Ready for the tarot reading of your soul? Let’s dive in. 

Overview of Birthdate Co.

Birthdate Candles Review

Birthdate Co. emerged as an idea by Ajay Mehta. If you’ve heard of Mehta, it’s because not only is he the co-founder of Therapy Notebooks, but he’s also served as the Director of International for the financial company Wealthsimple.

Mehta’s goal with Birthdate Co. was to create “cool, unique products for people that were interested in astrology or wanting to give great gifts based on astrology”. After seeing the growing popularity of astrology and astrology-themed products, he noticed a gap he could fill with something a little more personalized.

During the development stage, Mehta worked meticulously with a team of astrologers and fragrance experts to create scents that accurately align with each astrological sign. Each birthdate offers astrological traits that help determine what kind of floral, sweet, or musky scents would work best.

Since launching, the brand has amassed widespread acclaim, and by now, you’ve probably already seen your favorite Tik Tok influencer unboxing one of their products. Before we show you how you can get to know yourself better, this Birthdate Co. review will cover some of the company’s highlights: 


  • 365 handpoured birthdate candles to choose from, as well as a birthdate book and tarot set
  • Personalized cards available for $5
  • Made in the US
  • Gift sets help customers save money
  • Referral program for $10 off
  • Free shipping with two items
Birthdate Candles Review

Receiving a candle or book for your birthday is all well and good, but when it’s personalized to you specifically, now that’s something truly special you’ll cherish for years.  

The company has three main items anyone into astrology is guaranteed to love. In this Birthdate Co. review, we’ll be touching on a few of their best-selling candles, The Birthdate Book, and The Tarot Trio.

Birthdate Candles Review

The Birthdate Candles are the bread and butter of the brand. There’s one for every day of the year, including February 29th, for those of you wondering. Plus, they make for perfect birthday gifts.

Let’s start our Birthdate Co. review by digging into a few of the best-selling candles.

Birthdate Co. The May Twenty-First Candle Review

The Birthdate Co. The May Twenty-First Candle offers a multi-dimensional aroma to match the personality of the owner. With a base of warm sandalwood, you’ll be embraced by the softness of orchid, before the refreshing citrus and amber tickles your nose.

Like every Birthdate Candle, it comes complete with a personalized messaging on the reusable glass jar label, perfect for holding any sentimental keepsakes, pens, or makeup brushes. 

First, you’ll find a customized personality description on the back that’s meant to help you “unlock the secrets to your unique position in the universe”. The label also includes a symbolic tarot card with a brief explanation for you to understand its importance.

If you or the recipient of this gift have an interest in numerology, the Birthdate Candle will also indicate your ruling life path number with a little explanation of what that means for your life. It’ll also provide you with your ruling planet to better understand why certain situations affect your personality more so than others.

No two days are alike, and each candle has been made with a combination of coconut wax and soy that’s all-natural, along with a cotton wick. At 13.5 oz, they can burn for up to 80 hours.

The Birthdate Co. The May Twenty-First Candle is currently available for $38, marked down from $48.

Birthdate Co. The April Twenty-First Candle Review

If you’re looking for a candle that accurately conveys the fairy-like nature of someone with a sign on the cusp between Aries and Taurus, the Birthdate Co. The April Twenty-First Candle is perfect.

The candle delivers a woodsy and earthy aroma with three stages of scents for your fav Taurus. An initial hit of citrus with the sweet floral scent of beach lily lulls you. Just as you’re sinking into the smell, warm cedar and soothing eucalyptus envelops the room. When the rich sandalwood and musk embraces you, it’ll feel like the comfort you always seek, never leaving you. 

With all these captivating scents rolled into one candle, it’s no surprise that each candle is crafted with custom natural fragrances perfectly developed by Birthdate Co.’s master perfumers.

Currently, you can grab the Birthdate Co. The April Twenty-First Candle for $38, marked down from $48.

Birthdate Co. The June Sixteenth Candle Review

If there’s a scent that captures summer in a candle, we’re sure it would be the Birthdate Co. The June Sixteenth Candle.

The scent of this candle reminds you of lazy days of summer, frolicking around in the grass at dusk. There’s something about the warm and earthy sandalwood scent that perfectly complements the zesty aroma of lemon. Add in a bit of amber, and you’ve got a summer sunset in a candle.

Like the other Birthdate Candles we just mentioned, the Birthdate Co. The June Sixteenth Candle is currently on sale for $38, marked down from $48.

Birthdate Co. The Birthdate Book Review

If you want to get someone a gift that’s a little more personalized, we highly recommend checking out the Birthdate Co. The Birthdate Book.

Ideal for astrology aficionados and novice explorers alike, the Birthdate Book gives the owner an opportunity to really dig deep into their astrological imprint. Custom-made, this 70-page book breaks down your unique astrological birth chart with an in-depth analysis that focuses on your sun, moon, and rising signs.

Since anyone who shares the same birthday can own the same Birthdate Candle, the personalized Birthdate Book allows you to give a gift you know is truly unique.

The black and white pages are beautifully illustrated with striking imagery that makes up your natal chart. The Birthdate Book is also customizable with an optional dedication page, making the book all the more gift-worthy.

If you’re no stranger to astrology, then you might already know that when ordering the book, some personal information will be required. The date, time, and location of birth are all integral parts of formulating someone’s comprehensive birth chart. 

Currently, you can purchase the Birthdate Co. The Birthdate Book for $95, marked down for a limited time from $115. If you bundle it with a matching Birthdate Candle, you can save 35% for a limited time on your entire order.

Birthdate Co. The Tarot Trio Review

Have you ever wondered what the universe has to say about your past, present, and future? The Birthdate Co. The Tarot Trio is a fun way to get some stellar insights without having to meet with a fortune teller.

The tarot trio is a beautifully crafted candle set that includes three different candle scents with a special surprise inside. After you finish burning each candle, you’ll find a stunning gold-plated tarot charm emerging from the melted wax.

Each charm bears the image of one of the 22 major arcana tarot cards, which are meant to represent your past, present, and future. Once you clean them off fully, they’re ready to be worn as pendants.

All three candles offer up three layers of enchantingly pleasant scents. The Past candle begins its top layer with citron, bergamot, and amber before getting into the earthy notes of cassia root and heliotrope, then descends into the woody aroma of musk, vetiver, and cedarwood.

Need to get back to the Present? Ground yourself with zesty notes of citron, amber, and lilies of the valley until you settle into the calming scent of hemp seed, the heart of palo santo, and oud. Close out the experience with warm patchouli, rosewood, and cannabis.

The Future candle delivers a top layer of fresh bergamot, lemon leaf, and cardamom before you soothe your soul with water orchid, verbena, and eucalyptus. By the end, you’ll be ready to begin anew thanks to the base notes of violet flower, allspice, and amber crystal.

The Tarot Trio set also comes with a 30-page guidebook to help you interpret the tarot meanings on each charm. Each candle is about 6.5 ounces and burns for up to 30 hours.

As of now, the Birthdate Co. The Tarot Trio is priced at $130, marked down from $145.

Who Is Birthdate Co. For? 

Birthdate Candles Review

Birthdate Co. is perfect for anyone with an interest in astrology, tarot, or all things metaphysical. With stunning packaging you can’t help but show off, their products are perfect for the ‘gram.

Whether the recipient is someone well-versed in astrology or only aware of their sun sign, Birthdate Co.’s products are sure to delight them. They make amazing and thoughtful gifts with a personalized touch or just a lovely addition to your own home if you’re buying them for yourself.

Birthdate Co. Reviews: What Do Customers Think?

Birthdate Candles Review

Perhaps you’re reading through this Birthdate Co. review, and while the products may seem nice, you aren’t exactly ready to just take our word for it. We get that! That’s why we’re about to get real and share some insights based on what the customers are saying.

Before we get to reviews people have left, let’s take a look at the star ratings from the brand’s website for the products we’ve mentioned above: 

  • Birthdate Candles: 4.9/5 stars based on 10,720 reviews
  • The Birthdate Book: 4.8/5 stars based on 952 reviews
  • The Tarot Trio: 4.8/5 stars based on 25 reviews

First, we did a little digging into the official website’s review page. Right off the bat, you’ll see that Birthdate Co. has an overall rating of 5 stars based on 11,778 reviews. Most customers have praised the brand and its products for how personalized they are and how great the scents smell.

“I got these as a gift to myself and I love them! As a conceptual artist myself I think the idea for this is great. Looking forward to seeing future creative projects from this company.”

We then took to Influenster to see what customers had to say about Birthdate Co. and their candles. We found a generally favorable rating of 4.5/5 stars based on 8 reviews. Most reviewers loved the scents, their accuracy, and the unique nature of the products.

“Self-declared astrology enthusiast, and I’m a huge fan! The candle notes did surprisingly match scents I tend to lean toward. Handful of cute details makes this product especially unique and memorable.”

Finally, Insider did a Birthdate Co. review on the candle and had favorable things to say about it. “All in all, Birthdate Co.’s candles are great for gifting due to their personalized nature. Even when not lit, the candle makes for a conversation-starting piece of decor, and it can be fun to compare each candle’s scent differences with friends.”

As with any product business, there are bound to be some negative reviews as well. Some of the complaints stem from unforeseeable issues with their deliveries but it appears the company was more than happy to resolve these problems with refunds and replacements. 

Is Birthdate Co. Worth It?

Birthdate Candles Review

Now to answer the burning question everyone reading this Birthdate Co. review has on their minds! Based on our in-depth review of the core products as well as the research conducted, we can safely say the Birthdate Co. is definitely worth it.

While some may consider their products priced a bit high, this unique and personalized idea is not something you’re going to find anywhere else — which is what makes them so perfect for gift giving, by the way!

Whether you opt for a candle, the Birthdate Book, or the Tarot Trio, each item leaves you with something that will last forever and offers a truly memorable experience.

Birthdate Co. Promotions & Discounts 

Birthdate Candles Review

Reading this Birthdate Co. review, you’ll be happy to know that all of the brand’s products are currently discounted for a limited time. They also have a promotion that lets you save 35% when you purchase a candle and book bundle, no Birthdate Candles promo code required.

And it’s always the more, the merrier with this brand. You can save 10% when you purchase 3 candles, 15% when you purchase 5, or 20% when you purchase 7.

Lastly, you can save $10 when you refer a friend and they can save $10 on their first purchase of over $50.

Where to Buy Birthdate Co.

Birthdate Candles Review

As of now, Birthdate Co. products are only available through their official website.


Birthdate Candles Review

Who owns Birthdate Co.?

Founder and CEO Ajay Mehta owns Birthdate Co.

Where is Birthdate Co. made?

Birthdate Co. products are all made in the northeast US.

Does Birthdate Co. ship internationally?

At the moment, Birthdate Co. can only ship within the US, the UK, Australia, and Canada. That being said, you can email them at [email protected] to see if they can accommodate sending it to where you’re located.

What is Birthdate Co.’s Shipping Policy?

If you’re planning on giving these items as a gift, you’ll definitely want to know whether it’ll be in time for someone’s birthday! Not to worry, we’ll break down what the company offers in terms of shipping. 

Free shipping is available on orders with two or more items. Depending on where you live, shipping costs will vary as well as any duties and taxes you’re responsible for.

As the company offers 3 distinct products, their policy also includes the following stipulations:

  • Candles can be shipped via ground, 2-day, or overnight (within the US) and take about a week from your order date to ship
  • The Birthdate Book needs about 2 weeks to be made before it can be shipped out, so be sure to take that time into consideration 
  • The Tarot Trio is made in small batches, so be sure to email [email protected] to make sure they have them in stock or if you have any other questions about the product. 

What is Birthdate Co.’s Return Policy?

If you need to return or exchange the candle or Tarot Trio at any time for a specific reason, you can reach out to [email protected] and they’ll help you out. Please note that all returned items need to be in their original condition, so candle wicks must be unburned.

Unfortunately, if you’re in Australia, Birthdate Co. cannot accept returns or exchanges. But if you contact them at [email protected] with any issues you have, they can attempt to resolve them.

As the Birthdate Book is personalized to each individual, you can’t return or exchange them. If you made a mistake or realized you have the wrong information, reach out to them as soon as you can to correct it. If the brand hasn’t started creating the book, you’ll be able to fix the problem, otherwise, you’ll be shipped the item as is. 

If any of your items happen to arrive damaged, reach out to [email protected] with a photo, and they’ll gladly send you a replacement.

How to Contact Birthdate Co.

If this Birthdate Co. review hasn’t answered all of your queries, you can reach out to the brand through the following ways:

Check out similar candle reviews you might enjoy:

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