Just Right Pet Food Review
Maria Bendo 
Juilee Raje 
Alyssa Reddi (BSc.) Table of Contents
About Just Right Pet Food
Customized nutrition is the way of the future. I know the value in choosing products that are made just for me, so why wouldn’t the same apply to my dog?
Just Right formulates a blend of kibble[1] that’s tailored to your canine’s needs. More specifically, the company ensures optimal personalization through individual profiles and a detailed quiz. The food is free of preservatives or artificial colors so you can rest easy knowing you’re feeding your dog right.
Though it goes without saying, canine nutrition is important to owners. One study found that over 43% of pet owners prioritized their pet’s health over their own when purchasing food[2].
With so many pet food brands out there, how do you know which one to pick? Just Right hopes to make this decision easier for you by providing high-quality kibble with real meat as the #1 ingredient.
I found peace that this online pet food subscription brand is backed by nutritionists and food safety supervisors, who work to develop its healthy meals.
Is it dog approved? Just Right has received the Good Housekeeping Seal, and its 13K social community tells me that it’s growing quite steadily. Plus, it has served over 190 dog breeds 3.1M personalized meals since its launch.
Considering custom dog food? Keep reading, as I’ll take a deep dive into the company in this Just Right pet food review. I’ll check out its subscriptions, testimonials, and more, to help you decide if it’s worth feeding your pup.
Why You Should Trust Us
Our mission is to help you make better, more informed purchase decisions. Our team spends hours researching, consulting with medical experts, gathering insight from expert professionals, reviewing customer feedback, and analyzing products to provide you with the information you need.
Overview of Just Right Pet Food
Just Right pet food was launched in 2014 by Purina, so there’s no doubt that they’ll make some waves. Purina is constantly advocating for responsible canine care and education, so that owners can cultivate healthy relationships with their pups.
Purina is evidently a trusted household name among pet parents, having been around for almost 90 years, but this new venture, they took a truly personal approach to pet foot. As I said before, each bag of Just Right is personalized to your dog’s unique needs through an extremely thorough questionnaire that skips no steps. There are 1,000+ possible plans.
Unfortunately, I couldn’t find much information about the origins of the online brand, unless I look into Purina. But, I did find that their products are manufactured in Clinton, Iowa.
Up next in this Just Right pet food review, I’ll give you an overview of the brand through a quick list of highlights.
Highlights
- Customized food suited to your pup’s size and nutritional needs
- Meals are formulated by pet nutritionists and food safety experts
- Made with real meat
- Owned by one of the best dog food brands
- Offers helpful pet advice on its blog
- Free shipping
- 60-day satisfaction guarantee
- 50% off your first order
How Does Just Right Pet Food Work?
The subscription process is definitely thorough, but I appreciate that it’s also quite simple. Just Right Pet Food personalized dog food is formulated after you answer some questions about your dog’s weight, age, breed, and more.
Questions that pet parents might encounter are: “What is your dog’s body condition?” and “Are they over or underweight?” The brand will also ask about your dog’s energy levels, any existing joint problems, and even what your dog’s stool looks like (which is truly an important factor!). Your dog’s stool can be an indicator of issues with certain organs and whether they’re getting enough nutrition. So while I know it isn’t a pleasure to gaze at, get a good look at your pup’s poop.
What will you get from the plan? Your dog’s unique blend will be customized to feed their personal needs. Here are some of the common health needs that Just Right helps support:
- Gut health: digestive issues are one of the most common ailments for dogs, including diarrhea, vomiting, and constipation[3].
- Age needs (from puppy days to senior life): older dogs are more prone to age-related diseases, which proper nutrition can help mitigate[4].
- Pickiness: some dog breeds tend to have smaller appetites than others, leading to what can be perceived as “picky eating.”
Next, they ask you to select your furry friend’s favorite protein and inquire about dietary restrictions. Once all the details are finalized, Just Right proposes a custom blend that will be delivered as a monthly subscription. (I’ll dive more into that in the next section.)
Before I take things up a notch in this Just Right pet food review, I would like to note that customers cannot buy individual bags outside of a subscription.
Just Right Pet Food Review
Just Right is a monthly subscription that offers a few different meat bases, including chicken, beef, salmon, and lamb. Towards the end of your dog’s assessment, they’ll recommend a couple of these choices based on your dog’s profile.
For the sake of clarity in this Just Right pet food review, I did a quick example assessment for a senior, medium-sized, semi-active dog and was offered chicken and beef. Chicken is an excellent source of omega 3 fatty acids[5], which have been shown to improve the signs of osteoarthritis in dogs. Beef is similarly high in something called carnosine, which has been shown to improve canine cataracts[6]. I chose chicken for this blend.
I liked that, if I needed to, I could disclose any ingredients that I didn’t want in my pup’s blend. This includes wheat, soy, corn, grains, legumes, and peas. I chose to keep corn, wheat, soy, and grains out of my dog’s blend.
Lastly, you can select some additional ingredients (these vary from veggies to “meaty chicken morsels”). At the end of this assessment, I was recommended a 28-day supply of the custom blend.
Senior dogs are prone to stomach issues, so this example blend included some prebiotic fiber to aid digestive health. One study[7] found that prebiotics, in combination with medication, successfully improved symptoms of Inflammatory Bowel Disease in dogs.
Other notable ingredients include pea and potato protein, fish oil, and essential vitamins such as E, A, and B-12. Vitamin E[8] is necessary for keeping your dog’s skin healthy and itch-free. Similarly, vitamin A helps your dog’s skin and coat stay healthy and also ensures their muscles and nerves work properly.
Just Right notes that the blend is formulated with a senior dog in mind. Some other things that Just Right tackles are joint, skin and coat, and overall health. This customized kibble company thought of everything.
“Just Right makes it so simple to feed them exactly what they need! I also love knowing exactly what they are eating. Plus, the auto-ship program is so convenient,” one customer on Just Right’s webpage said. “I appreciate not having to worry about running out or having to make a last-minute trip to the store.“
My dog’s blend also includes some essential fatty acids to promote a healthy gut for my pup. Fatty acids[9] are also crucial for providing your dog with energy, promoting proper development, and lowering inflammation, among other benefits. Additionally, Just Right pet food offers customers a daily plan that ensures their dog receives the correct amount of food.
In the end, the total for my pal’s blend came to about $26 per month. I learned that if I needed to make any changes to the mix, I could easily do so by logging into my account on the company’s website.
As a bonus, Just Right offers an option to personalize your food bag with a picture of your sweet canine companion. This may be more for you than it is for your dog, but I think it would come in handy to keep blends labeled if you have more than one dog.
It’s important I note that when switching to Just Right dog food, the company suggests introducing the custom kibble gradually over 7 to 10 days to avoid any stomach upsets. To do so, keep adding small amounts of the blend to their old food and up the serving each time.
Plus, if you’re concerned about serving sizes, the personalized blend also comes with a feeding measurement guide on the bag insert. This guide was determined by Just Right’s pet nutritionists.
Additionally, if feeding your pet some organic food is important to you, or if it’s part of their diet, please note that Just Right is not certified organic. But, I was happy to find that there are no artificial flavors, colors, or fillers added to their kibble blends.
Who Makes Just Right Pet Food?
Purina makes Just Right pet food, with guidance from expert pet nutritionists and food safety supervisors. I like the peace that comes with a reputable name like this. To me, it means they know a thing or two about dog food. All of its formulas are developed in Iowa.
How Long Does Just Right Pet Food Last In The Refrigerator?
You don’t have to store Just Right pet food in the refrigerator, as it’s a dry kibble. It’s much more convenient than fresh or raw dog food. Instead, the company recommends storing the sealed bag in a cool and dry place. Then, once it’s open, you can use the zipper seal to keep your furbaby’s meals fresh.
Who Is Just Right Pet Food For?
As you might have guessed, Just Right caters to a canine clientele. If you’re looking to try a tailored dry food option, I think this could be a great fit. Your four-legged friend’s health is a priority, and the ingredients and vitamins found in these blends can help target specific needs.
Personalized dog food can help tackle and support your dog’s health goals, preferences (if they’re picky!), age, weight, and even their breed.
You can sleep easier knowing your pup is eating well and receiving nutrients from their food. Its subscriptions are also convenient for people who can’t make regular trips to the store for kibble.
Comparison: Just Right Pet Food vs. Kabo
Pet food subscriptions are rising in popularity due to the convenience of them paired with clean ingredients. So, does my featured company stand up to its competition? In this part of my Just Right Pet Food review, I took a look at another dog food subscription company called Kabo to see how the two match up.
First, I’ll go over a few of the similarities:
- Both companies require making a personalized profile for your dog
- Both companies offer monthly subscription services
- They both offer free shipping
- Prices vary depending on your dog’s needs
As you can see, the companies are pretty similar. But, they differ in practices and inventory:
- Kabo is mainly a fresh pet food company (they do have dry food available)
- Kabo is Canadian-based
- Kabo is only available in Canada
- Kabo does not use animal by-products
If you’re looking to switch your dog over to the fresh food diet, I think Kabo is a great company to consider. But, if kibble is your (and your pup’s) go-to, Just Right can deliver customized mixes for you too.
Want to learn more? Then check out our full Kabo Fresh Dog Food Review.
How Much Is Just Right Pet Food?
The Just Right pet food subscription price varies depending on your doggo’s size and dietary needs. Luckily, I found that the company has created an average price per month chart to provide customers with general estimates:
- Toy dogs: $24
- Small dogs: $31
- Medium dogs: $48
- Large Dogs: $66
- Extra Large Dogs: $80
Just Right Pet Food Reviews: What Do Customers Think?
Now, I’ve arrived at an essential part of my research—what do pet owners think of this brand? For this Just Right pet food review, I scoured the internet for customer testimonials but didn’t see a ton of third-party ratings. That being said, I found a few on Trustpilot, Reddit, and helloBARK.
The testimonials on the company website don’t have a star rating attached. Despite that, the reviews are generally positive.
One customer writes, “My dog is usually picky with dry food, and when he received his first bag …I couldn’t believe he actually enjoyed it. It was very hard for him to gain weight and keep it on him, but once he started eating Just Right, he’s at a very healthy weight now. And the picture on his dog food makes it even better!”
Other dog owners talk about how Just Right is perfect for older pups and that even picky dogs prefer these custom mixes over other foods. Here’s one Just Right pet food review that sums it up well:
“Ace is my grandbaby and a VERY PICKY eater. We had been searching in vain for something that he likes, and he turns his nose up at everything. I saw the adverts for this and decided to try it. He not only ate all of it, he turned around and was looking for more! I am so happy with this product and look forward to purchasing more for him!”
Just Right Pet Food custom dog food also received praise on Trustpilot. There are only 154 reviews, but the brand has a 4.5/5 rating. An owner of a senior dog writes, “Best dog food, hands down! I love that I have a custom blend for my old Boxer, who also seems to love it! His coat is so soft and shiny too, which is impressive for a 13-year-old dog!”
It appears that pet owners love this brand just as much as the dogs do. Allowing them to customize their pup’s formulas and avoid allergens, it’s been easy to get them the nutrition they need.
Another Trustpilot reviewer says, “This company has been a lifesaver for us! My dog, Leo, is allergic to rosemary (which is used as a preservative in almost everything dog-related) and to every meat, except fish. I thought I would NEVER find food for him. Then, I found Just Right! He loves the food and is always ready to eat his meals. I’m so grateful for this company and this awesome food!”
It’s clear pet parents are loving this brand. Even though some are skeptical about the price, they’re happy to pay it if it means their dogs are happy and healthy.
After scanning the lot, I realized that Just Right is really on to something. There weren’t many negative reviews for this brand and that speaks volumes. The main concern from pet owners has to do with the price. So: what’s my final verdict? Read the next section of this Just Right Pet Food review to find out.
Is Just Right Pet Food Worth It?
If you’re concerned about properly feeding your pup, I think that receiving customized food for them on demand might give you some peace of mind. Just Right is transparent about the ingredients used in their formulas, plus they’re backed by the credibility of Purina.
After considering everything I’ve read throughout this Just Right pet food review, I think that their subscription service is worth checking out. Tailored meals can help take care of your furbaby’s specific needs and dietary restrictions. I recommend taking the quiz to get a feel for the brand’s approach and a quote before making your final decision. The detailed quiz will also ensure that your pet is consuming great nutrition.
The particular needs they cater to include your dog’s age, breed, weight, and even their preferences if your pup is a bit snobby about what they eat.
That being said, I can’t help but notice that this company is on the expensive side compared to other competitors. Additionally, they use some animal by-products and are not certified organic. But even so, you have a ton of control over what goes into your dog’s food, and I think that’s valuable. All in all, I think Just Right is a solid choice.
Just Right Pet Food Promotions & Discounts
While digging around the brand’s website for this Just Right pet food review, I found that they offer a 50% discount to first-time customers.
I couldn’t find any other active promotions or discounts at this time, but I think that one is pretty huge. It gives you the chance to try out the plan. Plus, I love that Just Right offers a 100% satisfaction guarantee—more on that in just a few scrolls.
For more news on deals, I suggest following the brand’s social media channels to get the latest on upcoming discounts and sales!
Sign Up For Just Right Pet Food
It wouldn’t be right of me to leave you hanging in this Just Right pet food review. If you’re ready to sign up, here’s how to get your pooch’s personalized blend:
- Click ‘Get Started’ on the company’s homepage
- Fill out the 5-minute questionnaire about your dog’s health and dietary needs
- Review your blend and enter some contact information
- Check out and sit with your pup by the door. Food is on the way!
FAQ
Where is Just Right Pet Food located?
Just Right’s headquarters are located in Clinton, Iowa.
How do I cancel my Just Right Pet Food subscription?
Like the sign-up process, I’m aiming to be super thorough in this Just Right pet food review. Here, I’ll outline how to cancel your subscription if you need too. Thankfully, the process is completely hassle-free. Follow the steps below:
- Once you’re on your account page, click ‘My Pet Blends’ and then ‘Manage Subscription’
- Click ‘Cancel Subscription’
Note that you need to cancel your order before the deadline displayed under ‘Next Order Date’.
What is Just Right Pet Food’s Shipping Policy?
Just Right offers free shipping within the continental United States. After your order is processed through UPS, your pup’s meals are estimated to arrive between 3 to 5 business days. The brand will send a confirmation email along with tracking information once the package is on its way.
What is Just Right Pet Food’s Return Policy?
Just Right offers a 60-day money-back guarantee if your pup isn’t satisfied with the company’s food. Let Sparky give it a good shot, and if you find it’s not right for them, get your money back. It’s as easy as that. To initiate a refund, you must contact their customer service team via email.
How to Contact Just Right Pet Food
If you have any questions beyond this Just Right pet food review, contact the company’s customer care team via the following channels:
- Phone: 1 (855) 842-0493
- Email: [email protected]
Just Right monitors their phones Monday to Friday, 9 AM to 5 PM, CT.
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