Ruby Love Period Underwear Review

About Ruby Love

Ruby Love is primarily marketed as a women’s period underwear and swimwear brand, enabling women to ditch harmful and wasteful tampons. The brand also believes in instilling confidence by providing secure, odor-free, and comfortable leak protection. They also offer men’s boxer briefs for those who experience incontinence. 

The brand has received a lot of attention and has been featured in People, Teen Vogue, Cosmopolitan, Self, Allure, Health, Forbes, Hello Giggles, Daily Mail, Bustle, Refinery 29, and many more media platforms. Plus, their Instagram page has almost 45k followers. 

This Ruby Love period underwear review will provide an overview of the brand, what women think about their period underwear, information on promotions, and details about the company, to help you decide if their products are worth the buy. 

Overview of Ruby Love

Ruby Love was first founded by Crystal Etienne in 2015 as PantyProp. After assisting her daughter through the ups and downs of period-care, she developed an organic cotton liner that is built into a dry-tech mesh panty to stop leaks in all directions. The liner also allows for maximum absorption, and most importantly, peace of mind.

Currently, the brand still produces the same helpful products with the addition of swimwear, sleepwear, activewear, bundles, and plus-size options. The products are made with organic cotton padding and multiple layers of protection in each product, making this brand a convenient purchase for the more conscious consumers.

The brand also provides a feminine hygiene and wellness blog to keep women informed on the latest trends in period-care. For instance, you could read up on the Ruby Love Yoni Pearls review on their blog to learn more about how the vaginal cleansing product can be harmful. 

Before we get into this Ruby Love period underwear review, let’s take a look at a few things worth mentioning:


  • Range of products available for women and teens including underwear, swimwear, feminine pads, leggings, and period kits
  • Dry-tech mesh stops leaks in every direction
  • Provides period education, tips and tricks for women and girls 
  • Period underwear holds up to 2.5 tampons worth of fluid
  • Period swimsuit pads do not expand in water 
  • Period kits available to make getting your period as enjoyable as possible
  • Made in the USA
  • Lots of colors to choose from
  • International shipping available

Ruby Love wants to be your one-stop-shop for period wear, which includes underwear and swimwear. Periods can take up a week or more of a given month for menstruating women, and keeping the flow under control isn’t the only aspect Ruby Love thinks of. Their kits and bundles include multiple pairs of undies and other items that might be useful during that time.

We’ll take a look at the highlights in each of these Ruby Love collections, so you can get a clear sense of what they offer.

Ruby Love Period Underwear Review

All of the Ruby Love period underwear aims to provide secure, 100% leak-proof protection, featuring two layers of 100% cotton and dry-tech mesh. Ruby Love believes that you should live out your period days your way. They provide multiple styles so you can wear what you like, sleep how you like, and even exercise without worry.

This Ruby Love period underwear review will go over three best selling period underwear types: 

Ruby Love Period Underwear Teen Review

Getting your period is a special time, but it can also be scary. Figuring out what to do, feeling comfortable and secure, and dealing with bouts of embarrassment, are all stresses young girls face during this new time. For some, tampons can be very uncomfortable. They also carry a slew of negative side effects, like the possibility of Toxic Shock Syndrome, itchiness, and soreness. 

The Period Underwear Teen option can be worn with the Ruby Love Double-Sided leak-proof pads, or any other pad, tampon, or menstrual cup. The underwear has a center panel that keeps their Double Sided Pads from sliding, no matter what. 

This hip-hugging underwear has a low-rise fit, featuring an 82% ITY knit blend and 18% spandex.  They come in 12 different colors to choose your favorite shade. The Period Underwear Teen style is $19 per pair. 

Ruby Love Period Underwear Bikini Review

This Ruby Love bikini style provides discreet 100% all day coverage. The bikini style has less material around the sides, so they are a great choice regardless of your outfit. The soft material is ultra-comfortable and breathable to keep you feeling fresh. 

Similar to their other styles, this underwear can be worn with the Ruby Love Double-Sided Pad, or any other pad, tampon, or menstrual cup. The underwear guarantees a 100% leak-proof protection that is super discreet, with a center panel that keeps pads from sliding.

These bikini panties feature a mid-rise fit with a high-cut leg. The fabric of the Period Underwear Bikini is 82% ITY knit blend and 18% spandex. These undies come in 24 fun colors to choose from! This style is also available in Ruby Love period panties plus sizes, retail for $20 per pair. 

Ruby Love Period Underwear Hipster Review

With a low-rise cut, the Period Underwear Hipster style lets you wear low-rise jeans or skirts with ease. The brand’s underwear is designed to take your mind off of your period, and leave you free to live your life without having to constantly think about your monthly visitor. 

The fabric of the Period Underwear Hipster is 82% ITY knit blend and 18% spandex. Like all of their other styles, the hipster style can also be worn with the Ruby Love Double-Sided Pad, or any other pad, tampon, or menstrual cup. They have a center panel in them that keeps the Double-Sided Pad from sliding, regardless of how active you are.

It’s important not to use fabric softener to maintain the quality and effectiveness of these panties. The Period Underwear Hipster style comes in 14 different colors for $20 per pair. 

Ruby Love Period Swimwear Review

Every Ruby Love swimsuit provides three tampons worth of protection, and when you pair them with the Double-Sided Liner, you get six tampons worth of protection.

Each swimsuit is designed so there’s no swelling in the water and no liquids spill out, thanks to the dry-tech mesh that stops leaks from all directions.

This Ruby Love period underwear review will showcase their most popular swimwear to help prevent horror stories before they happen. 

Ruby Love Period Swimwear Racerback Review

This Period Swimwear Racerback swimsuit is a classic. Everyone should own an LBS (little black swimsuit). This suit will set you up for success, no matter what type of water-based activity you do. If you believe it, you can do it in this swimsuit from Ruby Love.

Never skip out on the beach, or going in the water, with this style that features a front scoop neck and a criss-cross racerback. The racerback suit is made from 80% nylon and 20% spandex, with a 100% cotton liner. This style is available in 9 different colors and patterns for $90.

Ruby Love Period Swimwear Tank Set Review

This adorable striped Period Swimwear Tank Set is bright and happy, and may just make you the cutest little starfish sprawled on the beach. It has a wild berry/blue striped design that’s fun and modern for any age. Pair this suit with a fluffy beach towel and a big, floppy hat to hopefully forget about your time of the month completely. 

The Swimwear Tank Set is made from 80% nylon and 20% spandex, with a 100% cotton liner for $80. Feel confident and secure in one of the 11 available colors.

Ruby Love Period Swim Bottom Review

This Ruby Love period underwear review envisions these simple and effective bottoms paired with a fun, patterned top. Choose a tank top for more coverage, or show off those abs with a daring triangle top. These low-rise bottoms have a flattering hip-hugger fit.

The Period Swim Bottom is made from 80% nylon and 20% spandex, with a 100% cotton liner. This style is available in four different colors for $50. To care for this swimwear, machine wash with cold water with like colors and tumble dry on low. 

Ruby Love Period Kits Review

This Ruby Love period underwear review adores the fact that the brand offers kits. Periods are something to be celebrated, and these kits can help make us rethink how we view and treat our periods.

Ruby Love also bundles products together to make shopping easier and more fun. These reviews will feature the brand’s most popular period kits and bundles:

Ruby Love Monthly Period Kit Review  

Ruby Love Period makes getting your period something you might look forward to when you subscribe to the Monthly Period Kit. The subscription plan delivers a kit to your door as a 3-month, 6-month, or 12-month subscription

In the kit, you’ll find themed gifts and period products. Each kit includes 3-4 Ruby Love essentials. Take a look at the list below to see what could be included in your kit:

  • Ruby Love Period Proof Teen Underwear, Swimwear, or Loungewear 
  • Ruby Love Double-Sided Pad
  • Feminine Hygiene Pads
  • Monthly Period Hacks
  • Facial Tissues
  • Feminine Wipes
  • A Facial Mask
  • Themed Surprises

Every girl wants to feel calm, clean, and fresh when it’s their time of the month. Horror stories and embarrassing moments have caused many girls more than a few tears over the years. Walk into that pool party with confidence, or wear your white jeans this summer with no fear.

To sign up, choose the subscription plan that works best for you and select your size. From there, you will be directed to the checkout page. This page includes information regarding the shipment of their kits.

  • The 3-month plan is $35 per month
  • The 6-month plan is $30 per month
  • The 12-month plan is $25 per month

Ruby Love First Period Kit + Teen Period Underwear Review

This kit is something all young women should have. Welcoming their period into their life is something to be celebrated. This Ruby Love kit has accessories to help girls understand and navigate this new time.

They also offer the option to personalize with a message to make this time more meaningful for a daughter, niece, or even granddaughter. So cute! The First Period Kit + Teen Period Underwear includes: 

  • Period-Proof Seamless Teen Underwear
  • Ruby First Period Book and Inspiration Diary Notepad 
  • Period Hacks + Q&A
  • Feminine Hygiene Pads and Hygiene Wipes
  • Satin Hygiene Pouch and Discreet Carry Pouch
  • Make A Wish Grow-up Bracelet
  • Relaxing Sleep Mask and Facial Essence Beauty Mask
  • Lip Ball and a Heart Shaped Compact Mirror
  • Warm Cozy Socks and a Warming Gel Pad (for cramps)

Plus some other goodies: an Exfoliating Bath Sponge, Stress Ball, Hair Elastics, and Hand Sanitizer. If you can believe it, even more surprises can be in store in this all-inclusive set. First Period Kit + Teen Period Underwear is currently $50, discounted from $60. 

Ruby Love Bliss Seamless Period Underwear Bundle Review

This bundle comes with three pairs of Ruby Love period underwear. Seamless means you can wear these babies under anything—yes, that slip dress is an option now! With their 100% protection guarantee, you can look and feel your best without having to think about your period. 

The Bliss underwear style hugs your curves and is completely no-show under clothing. These underwear have a more relaxed fit, so if you’d like them a little tighter, the brand suggests sizing down. You can select either the hipster or bikini style for your bundle.

This Ruby Love period underwear review notes that you can choose only one style per bundle and colors are chosen at random, but if you love a certain color, you can let them know in the box under the size selection tool. These pairs offer the same protection as their other styles, but with a second-skin feel

To care for these undies, the brand recommends machine washing on cold without softener or bleach. Tumble dry on low, or hang to dry. Make sure that you do not iron this garment. The Bliss Seamless Period Underwear Bundle is $60, regularly $75.

Ruby Love Ultimate Collection Box Review

The Ultimate Collection Box provides you with all of the supplies you may need for doing absolutely anything when you have your period. Your life shouldn’t stop when you get your period, and this Ruby Love box makes sure it doesn’t.

There are two options for the Ultimate Collection Box: Women’s and Teen’s. This special box designed for women is priced at $190 ($240 value). In this box, you’ll find 9 period underwear products:

  • One Black Swimsuit (your choice of a one pieces racerback, criss-cross, or two-piece tank)
  • Two pairs of Black Swim Bottoms (bikini & hipster styles)
  • One Black Sleep Boyshort
  • Two pairs of Black Period Underwear (bikini & hipster styles)
  • Two Reusable Double-Sided Pads
  • One special gift 

The teen Ultimate Collection Box is $180, with an overall value of $240. In this box, you’ll find 9 Ruby Love products: 

  • One Black Swimsuit (your choice of a one-piece racerback, one-piece criss-cross, or two-piece ruffle set)
  • Two Black Swim Bottoms
  • One Black Sleep Boyshort
  • Two Black Teen Period Underwear
  • Two Reusable Double-Sided Pads
  • One special gift 

Ruby Love Reviews: What Do Customers Think?

Ruby Love has a 4.7/5-star rating on the review website, Trustpilot. 87% of customers rate the brand as ‘Excellent’. One of the many positive Ruby Love reviews says, “I dig my Ruby Love panties…No need for panty liners anymore! And no more worry about leaking through. I wish I had these in high school.” 

A review on MenstrualCupReviews notes this on Ruby Love vs Thinx: “Ruby Love is great in that they offer so many different colors and patterns and lovely swimwear, are affordable and have amazing gift box sets.

Thinx is fantastic as some of their styles offer absorption of up to 4 regular tampons worth of menstrual fluid, whereas Ruby Love only offers 2 and a half for their Period Panties range.” 

In regards to Ruby Love vs Knix, The New York Times did a comparison of some of the top period underwear brands and said, “Of all the pairs we tested, those from Knix felt the most like regular underwear: They were notably less bulky…However, testers found that these undies also felt less secure.” 

One of the Ruby Love swimwear reviews found most helpful was on Hello Giggles. The author wrote, “A period-absorbing swimsuit is a great backup option to have in your closet just in case…The only thing that made me slightly uncomfortable is that I could visually tell that the pad was there when I lay down.” 

Is Ruby Love Period Underwear Worth It?

In terms of comparisons between brands, Ruby Love stands strong and comes with its strengths. This Ruby Love period underwear review loves their menstruation kits and their mission to make girls feel less awkward and ashamed about their periods

While their lack of return policy is unfortunate, it’s pretty standard for intimates (even non-period varieties). Some (very few) reviews say the underwear doesn’t work/ does not stop leaks.

Overall, the brand has very high ratings and the majority of reviews vouch for the period underwear’s success at preventing and securing leaks. On top of that, their products are made in the US. For these reasons, our Ruby Love period underwear review believes the brand is worth the buy. 

Ruby Love Promotions & Discounts 

There are currently no promotions or discounts listed on their website, but you can subscribe to their newsletter to receive notifications about any Ruby Love sale that the brand has in the future. 

Where to Buy Ruby Love Period Underwear 

You can buy their period kits, period underwear, and swimwear directly from

Ruby Love Subscription Sign Up

To subscribe for the Monthly Period Kit, visit Enter your shipping address and payment information and prepare to be billed monthly.

This Ruby Love period underwear review must note that your subscription will not automatically renew at the end of your subscription period, so remember to renew on the website if you want to continue the service.

Period kits are shipped on the 15th of each month, so you can expect delivery on the 18th-27th for US orders, or between the 24th and 30th for international orders. 


Where is Ruby Love located? 

Ruby Love is an online retailer. The Ruby Love headquarters location is in New York City, NY. 

How does Ruby Love work? 

Ruby Love works by a rigorously tested, built-in 100% cotton liner that is angled to collect your flow immediately. This is combined with dri-tech mesh to provide superior leak protection. 

Are Ruby Love products organic? 

Ruby Love’s liner, used in all of their period panties, loungewear, and swimwear, is made from 100% organic cotton. 

How long can you wear Ruby Love products? 

Ruby Love underwear will hold 2.5 tampons worth of fluid and the swimwear can hold up to 3 tampons worth. It all depends on your own body and unique situation.

How do you clean Ruby Love products? 

Machine wash your Ruby Love products with cold water. Tumble dry on low or hang to dry. Never use fabric softener, or dry with high heat. 

What sizes does Ruby Love offer? 

For the Teen Period Underwear, sizes are available in XS-XL. For their women’s sizes, XS-3X is available. Those sizes are equal to the US, UK/AUS/NZ, and EUR measurements below:


How long does Ruby Love take to ship?

Ruby Love offers domestic and international shipping options. Domestic orders totaling $65+ qualify for free shipping. The prices for other domestic shipping options are calculated at checkout, and there are four different options: 

  1. Standard: 5-7 business days 
  2. Expedited: 3-4 business days
  3. Express: 1-2 business days 
  4. Guaranteed Next Day: next business day

For international orders, shipping options and delivery times are as follows:

  1. International Standard: 18-27 business days for $15
  2. International Expedited: 9-13 business days for $39
  3. International Air Express: 4 business days for $79
  4. International Global Express: 2 business days for $120

Ruby Love processes and ships their in-stock items Monday to Friday for orders placed before noon EST. If your order is placed after that time, it will be shipped the next business day. Check your RubyLove order status by logging into your account on 

For Ruby Love order tracking, use the tracking number found in your shipping confirmation email via the carrier’s website. 

What is Ruby Love’s Return Policy?

Ruby Love deals with intimates, so the brand does not accept returns for cash or credit card refunds. However, unworn and unwashed items may be replaced if there you ordered the wrong fit or style. 

Ruby Love will only give a full refund (including shipping cost) if they shipped you the wrong product. To do this, email [email protected] and include your order number on all emails. 

Exchanges can be made if you do them within 30 days of the original delivery date. To exchange, email [email protected] and include your name, contact number, order number, and details about the exchange.

This Ruby Love period underwear review notes that exchanges can take up to 30 days to be processed, and customers are responsible for the return shipping cost. 

How to Contact Ruby Love

If you need any other information that this Ruby Love period underwear review did not provide, or if you have any specific questions for the brand, you can contact them through:  

Ruby Love customer service hours are Monday to Friday, 9 am to 5 pm EST.

Explore your options for period underwear. Check out these other popular brands:




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Customer Reviews

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3 years ago Reply

These underwears are like diapers. If you want an alternative there are better brands. I suggest doing a google search. The fit is terrible and the customer service is TERRIBLE. Way over priced. They are a rip off do not buy these. I don’t know what underwear you were sent but these are embarrassing.

3 years ago Reply

I have ordered twice from Ruby Love. I loved the product. I ordered a second batch. I am seeing a pattern of almost a month passing before I need to contact the company in order to get the product shipped. I have yet to receive a ship email. All of this is contrary to their statement of time. Please address. Thank you.

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