Nomad Cosmetics Review

About Nomad

Nomad Cosmetics Review

Can’t afford the jet-setter lifestyle? Nomad offers an array of collectible cosmetics inspired by foreign destinations. From Tokyo to Sydney Beach, makeup enthusiasts can find a selection of eyeshadow palettes and highlighters designed with an adventurous theme. 

With a following of over 73.8k on Instagram, Nomad seems to be a global favorite across several countries. This includes being featured in numerous online magazines such as Allure, CNN, and The New York Post. 

Save yourself that airplane ticket. Perhaps this brand can offer a temporary get-away. 

Buckle your seatbelts, as this Nomad Cosmetics review will take an in-depth look at the company, their products, customer ratings, promotions, and more to help you decide if they’re worth checking out. 

Overview of Nomad

Nomad Cosmetics Review

Felicia and Antti Rintanen are what you call a team of accomplished travelers. With over 70 countries under their belt, this husband and wife duo has seen it all when it comes to glamorous cities and exotic get-away spots. 

Equally adept in the beauty industry, they decided to co-found their own cosmetic brand. Inspired by their backpacking years, Nomad is an amalgamation of exploration and self-expression

Established in 2012, this Californian-based brand is all about exposing the beauty of travel. They offer several makeup sets inspired by various destinations such as Berlin and Italy. 

Manufactured in the Guangzhou district in China, Nomad ensures that their products are thoroughly tested for quality and efficacy.

As a final note, Nomad states that they are passionate about offering a unique experience, as compared to other cosmetic labels: 

Our hope is to offer you so much more than just amazing cosmetics – we want you to discover a story and feel a transportive experience with each one of our products.” 

Before we really get into this Nomad Cosmetics review and take a look at some of their amazing products, let’s go over some of the brand’s pros and cons: 


  • A variety of makeup palettes inspired by exotic destinations 
  • Nomad uses a wide assortment of botanical ingredients in their formulas 
  • Their products are clean, cruelty-free, and PETA certified 
  • Offers Afterpay as an alternative payment option
  • Free shipping on orders over $45 or more


  • Some customer complaints about product quality
Nomad Cosmetics Review

Each country is home to a certain aesthetic. For instance, Tokyo is known for Harajuku fashion, frequented by bright colors, layering, and opposing patterns. 

On the other hand, you’ve got Los Angeles, California, recognized for its beachy undertones and the summer-esque vibe. Designed to capture the glory of each big-name destination, Nomad offers a selection of travel-themed palettes for customers to choose from. 

Makeup enthusiasts can either peruse their collection by destination or by ingredient. From Stockholm to Iceland, this Nomad Cosmetics review will comb through a few of their best-selling products that may be worth a second glance. 

Nomad Cosmetics Review

All great makeup looks start with inspiration. With that in mind, why not borrow a few ideas from some local cities? 

From the rainbow-colored streets of Stockholm, Sweden, to the neon-clad nights of Harajuku, Tokyo, customers can find a whimsical selection of exploration-themed palettes. 

Moving forward, we’ll highlight a few of their all-time favorites for readers to compare. 

Nomad Stockholm Highlighter Review 

The Stockholm Highlighter is what you call magic in a box. Inspired by the Nordic lights in Sweden, this enchanting set offers a magnificent champagne glow. 

And of course, this natural phenomenon isn’t defined by only one color, as this palette is available in 5 different hues. There’s no need to worry about harsh lines since it’s formulated to blend quite easily. 

Enhanced with blackcurrant extract, this Nomad Cosmetics illuminating highlighter in midnight sun is also a rich source of antioxidants and Vitamin C

For a nutritious and natural way to impart that subtle, sunshine glow on your cheeks, the $17 Stockholm Highlighter is on sale for $12

Nomad Berlin Underground Palette Review 

Aside from sauerkraut and schnitzel, there’s something romantic about the streets of Germany. With a bit of gothic architecture, this European country manages to combine whimsy and nostalgia into one. 

Made as an homage to those cobblestone avenues and vibrantly colored buildings, the Berlin Underground Palette offers 3 rows of colors inspired by this legendary metropolis. 

Packed with metallic, duo-chrome, and matte shades, this Nomad Cosmetics berlin underground palette is designed after the ‘rebellious underground culture before and after The Wall.’ 

Infused with hemp seed oil, this collection makes for a great smokey eye due to its seamless blend. From snakeskin green to burnt orange, get the $37 Berlin Underground Palette for a steal at $29

Nomad America’s Parks Palette Review 

Going for that ‘natural’ look? The America’s Parks Palette is inspired by the vast forests and lakes found in the United States. 

Earthy and vibrant in hue, this set features an intricately designed stamp for each color pot. For instance, the Teton Range showcases a small image of the Wyoming mountain while the Hoh Rain Forest displays a set of rolling hills. 

This collection has over 15 different eyeshadow shades, which vary from matte, metallics to shimmers. As an added touch, a few drops of jojoba oil were tossed in to ensure long-lasting wear. 

For $39, you can add the America’s Parks Palette as part of your makeup collection. The best thing about this product is that a portion of its sales will be donated to the National Park Foundation. 

Nomad Tokyo Harajuku Palette Review 

I’m 100% sure that the Tokyo Harajuku Palette would be a coveted favorite of Sailormoon. 

Displayed in an array of pastel-toned hues, this adorable set features a cohesive color palette of mint green, blush, purple, and yellow. For added fun, a few glimmers and multi-chrome pots are included as well. 

If you hate chalky eyeshadows, we recommend giving this collection a try. Supercharged with camellia japonica oil, users are treated to a smooth blend every time. 

Best paired with a cosplay outfit, look utterly kawaii with the Tokyo Harajuku Palette for $39.  

Nomad Malibu Surf Shack Palette Review 

Put on your best bikini and roll up in that fancy convertible. The Malibu Surf Shack Palette is all about living that Californian life. 

Packed with 4 shades in total, this set features a stunning quartet of beach-toned hues. This includes Cabana cream, Hideout brown, Bungalow green, and Shack graphite. Altogether, you get a mix of matte and metallic swatches. 

Blended with hemp seed oil to ensure that silky finish, we recommend layering on a primer beforehand in case of hot afternoons or wipeouts. Designed to be travel-friendly, opt for the VSCO aesthetic with the Malibu Surf Shack Palette for $17

Who Is Nomad For? 

Nomad Cosmetics Review

If you have a collective passion for travel and makeup, there’s a good chance that Nomad cosmetics is right up your alley. Compared to other big-name brands, this company offers a unique selection of travel-themed palettes inspired by various locations. 

For those nostalgic of their former years exploring the streets of Berlin to Tokyo, their products can act as memorable souvenirs. 

It’s worth noting that most of their colors are quite vibrant. This can range from bright metallic shimmers to lively yellows. 

If you’re not a fan of bright hues, Nomad cosmetics may seem like a bold choice. Their makeup palettes are pretty reasonably priced, making them quite friendly to those on a budget. 

Comparison: Nomad vs. Too Faced  

Nomad Cosmetics Review

Aside from the glitz and glam, how does this brand fare against their competition? It’s time for a good ol’ fashion throwdown, as we’ll be comparing Nomad against Too Faced to see which cosmetic company is the best. 

To help readers make a more solid conclusion, we’ve compiled a list of similarities and differences for each of these labels. And of course, it’s up to you to crown the winning champion. 


  • Offers makeup palettes inspired by various countries 
  • Only sells eyeshadow and highlighter sets on their website 
  • Reasonably priced 
  • Each collection features a key botanical ingredient, such as blackcurrant and jojoba oil 
  • Relatively positive customer reviews 

Too Faced:

  • Offers a wide variety of makeup and skincare products 
  • Reasonably priced 
  • Available in several retailers
  • Provides cruelty-free beauty 
  • Larger community of reviewers online 

In the end, you need to decide which company you think is best. If you want to learn more about Too Faced you can check them out here on their official website.

Nomad Reviews: What Do Customers Think?

Nomad Cosmetics Review

Fortunately, you don’t have to search far when it comes to customer experiences. This Nomad Cosmetics review took a long internet journey to see what buyers are saying about this brand. To kick things off, let’s go over a few of their top-rated products down below. 

  • The Stockholm Highlighter: 5/5 stars out of 109 ratings
  • The Berlin Underground Palette: 5/5 stars out of 121 ratings 
  • The America’s Parks Palette: 5/5 stars out of 43 ratings 
  • The Tokyo Harajuku Palette: 5/5 stars out of 307 ratings
  • The Malibu Surf Shack Palette: 5/5 stars out of 28 ratings

Buttery, soft, beautifully pigmented, and easy to blend: that’s the general consensus when it comes to Nomad’s cosmetic palettes. A majority of customers loved the color theme of most of their collections as it helped to inspire makeup looks or spark some inner creativity: 

“I LOVE this palette. This is my very first purchase with this brand and it didn’t disappoint. The color story and quality are perfection. The packaging is inspiring and makes me want to go on an adventure,” one customer wrote for the America’s Parks Palette

The positivity for Nomad cosmetics doesn’t stop there. We also found promising reviews on other websites such as Influenster, Ipsy, and Their ratings go as follows:

  • Influenster: 788 reviews with a score of 4.7/5 stars 
  • 1,874 reviews with a score of 4.9/5 stars
  • Ipsy for the Berlin Underground Palette: 143k reviews with a score of 4.5/5 stars

According to multiple reviewers online, there’s no need to worry about chalky, dull shades. Most of their eyeshadow and highlighter palettes delivered an impressive color payoff. 

As an added note, it seems that a good number of customers felt ‘enchanted’ by their array of stunning glimmers and mattes. 

I just love NOMAD. I would say they are one of the best eyeshadow formulas I have ever tried. Beautiful color, amazing pigmentation and almost foolproof blendability. Their color stories are all well thought out,” one Influenster reviewer wrote online. 

Of course, no Nomad Cosmetics review would be complete without looking at a few independent blogs. According to Ms. Mimsy Reviews, this makeup brand offers a great selection of products at a reasonable price. This is mainly towards the Tuscany Palette

All of the shadows blend well together without becoming muddy.  While this works well for subtle, work related looks, there is some boldness to be found in the deeper colors,” via a statement made by Ms. Mimsy Reviews

In terms of negative experiences, this Nomad Cosmetics review uncovered a few while combing through the internet. 

First of all, we need to address the elephant in the room. A few years back, the brand was under some controversy due to their Shanghai palette, as it drew concerns about cultural appropriation. Thankfully, they withdrew the product after listening to customer feedback

“I also noticed that there were a ton of generic Chinese buzzwords for the shade names, some weird color matches to swatch names, and the Oriental Pear would have sent signal bells ringing to Asians in the diaspora who are unaware that it is a landmark,” one Reddit user wrote. 

Some Influenster customers weren’t happy with the performance of their eyeshadow and highlighter palettes, as they were lacking in pigment and substance: 

“This unfortunately wasn’t very pigmented on my eyes. It didn’t blend very well, even though I tried very hard to make it work. I wouldn’t recommend it, and it breaks very easily,” one Influenster reviewer wrote for the Havana Intense Eyeshadow in Carnival

Overall, this Nomad Cosmetics review is inclined to give a good rating towards this makeup brand. This is partially due to the effective products and their response given their past controversies. 

Is Nomad Worth It?

Nomad Cosmetics Review

From Havana to Malibu beach, it’s not hard to conjure up a travel-themed daydream when it comes to Nomad’s collection. In a way, customers are whisked off to an interesting destination, as each cosmetic palette offers a nostalgic array of hues. 

As a result, it helps the user think of innovative and creative makeup looks. We also need to address the level of detail in each set, as most of their color pots are stamped with a unique design. 

Their makeup palettes are reasonably priced, as they usually fall within the $20 to $40 mark. 

While they have been under fire for some past controversies, we can at least credit their effort in withdrawing the product from their collection and focusing on improving their cultural awareness. 

Overall, if you’re looking for a unique set of themed colors, it’s no surprise that this Nomad Cosmetics review recommends the brand. 

Nomad Promotions & Discounts 

Nomad Cosmetics Review

Some of the brand’s products are currently on sale, such as the Berlin Underground Palette. At the time of publication, we were unable to find other deals, discounts, and promotions offered on their website. 

We suggest following them on their social media platforms for any future updates. 

Where To Buy Nomad

Nomad Cosmetics Review

Customers can purchase their palettes exclusively by visiting After combing through the internet, it seems that they aren’t affiliated with any other retailers such as Amazon or Sephora. 


Nomad Cosmetics Review

Where is Nomad Cosmetics located? 

Nomad Cosmetics is headquartered in California, United States. 

Where is Nomad made? 

This Nomad Cosmetics review found out that their products are manufactured in the Guangzhou district in China. 

Is Nomad vegan and cruelty-free? 

Nomad states that they are a cruelty-free brand. Only some of their products are vegan-friendly. If you’re specific about ingredients, we recommend taking a gander at the item description on your chosen palette’s webpage. 

What is Nomad’s Shipping Policy?

This Nomad Cosmetics review is happy to report that they offer free standard shipping on orders that total $45 or more. Anything below this amount is charged a flat fee of $4. They also provide other delivery options such as priority, expedited, and international. 

It’s worth noting that they don’t ship to Mexico at this time. To help monitor the status of your purchase, the company will issue a tracking number found in your confirmation email. 

What is Nomad’s Return Policy?

Nomad offers a 45-day window for customers to send back their products. Items must be in good condition to be considered eligible. Fortunately, they will cover all shipping costs under its policy. To initiate a return, buyers must contact the brand for further instructions. 

How to Contact Nomad

For inquiries unrelated to this Nomad Cosmetics review, you can reach out to the company through three methods of contact:

  1. Email: [email protected]m
  2. Filling out their message form online 
  3. Direct messaging them on their social media pages such as Facebook and Instagram

Didn’t see everything you are looking for in this review? Here are a few other cosmetic options to consider when building your makeup routine:

BeautyStat Cosmetics

Buxom Cosmetics

theBalm Cosmetics

NYX Cosmetics

Hero Cosmetics

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