THE YES Review


THE YES Review

Tired of endless scrolling through websites that don’t really have all you’re looking for? And if they do, it takes hours on end to find the right size, color, or style for you? 

If you’ve been feeling this way, it’s time to try out THE YES—the first brand to offer a shopping experience that learns about your style as you shop, creating a curated selection of items that are directly in line with your taste. Finally, you’ll be able to say yes to every piece you see, making shopping way more fun and easy. 

With only one year in business, the brand has impressively garnered over 74.8k followers on Instagram where they feature the hottest trends and fashion-forward styles. It has also made headlines in notable media sources like Vogue, Glamour, Refinery29, and Elle for its unique business model, traction, and partnerships with all the best brands. 

Ready to say yes to your next wardrobe upgrade? Stay tuned into this THE YES review—we’ll walk you through everything you need to know about the brand, including the breakdown of its top sellers, info you need to know before buying, customer testimonials, and more, to help you decide if this brand could help you complete your closet.

Overview of THE YES

THE YES Review

THE YES was founded in 2020 by Julie Bornstein and Amit Aggarwal, alongside a team of “engineers, fashion enthusiasts, and shopping experts.” The women’s shopping platform was created with a mission to “shatter the status quo of online shopping, making it smarter, easier, and actually fun again.”

Today, the company has teamed up with a wide selection of different brands, from up-and-comers to tried and true, to offer items that are trendy, high quality, and unique.

Products are shipped directly from the brands to the consumer, so shoppers essentially find pieces they love and purchase them in one place, even if they are coming from multiple different sources.

The sophisticated algorithms combined with the impressive brand and clothing selection provide shoppers with a tailored experience. If this sounds like something you’re looking for, you’ll be happy to hear that this THE YES review will cover some more details below.

But first, let’s take a look at some of their highlights:


  • Personalized compilation of the best name brands for clothing and accessories
  • Convenient and easy-to-use app
  • Free shipping and returns
  • Inclusive size range
  • Emerging to high end brands
  • Guaranteed low prices
THE YES Review

There’s no one who really knows your style better than you. With the THE YES app, you’ll find a collection of items you have essentially picked out for yourself.

Wondering how it works? This THE YES review will delve into that in more detail later, but for now, let’s focus on what kind of products you’ll find. 

THE YES Review

The brand carries everything you need for any outfit, from head to toe. The personalized selection doesn’t do the shopping for you—it simply makes shopping more fun. You’ll be able to find more pieces you love from a store that has been designed specifically for you. 

Interested in what kind of items you’ll find on the website/app? This THE YES review is here with some of our top picks down below. Once we’re done, we’ll only have one question: which products will you say yes to?

THE YES Nili Lotan Lanie Sweater Chestnut Review

Crafted from 100% cashmere for a super luxurious feel, the Nili Lotan Lanie Sweater Chestnut will keep you toasty and cute all fall and winter long.

The fit is looser, with a smooth shape and ribbed cuffs around the wrists and waist to add a little texture and depth. The relaxed turtleneck is ideal for cozying up in front of a fire while reading a book.

Pair this sweater with some lengthy billowy brown colored pants and tan loafers for an earthy monochrome look or edge it up with a layered leather jacket and shredded black jeans.

The elevated Lotan Lanie Sweater Chestnut comes in US sizes XS to L and retails for $795.

THE YES Valentino Double Compact Drill Pants Full Pink Review

This is not a drill—the Valentino Double Contact Drill Pants Full Pink are available on THE YES right now! These chic business casual culottes feature a flirty touch with the bold Barbie pink shade. 

Plus, the super soft wool silk blend is completed with a silky lining—which we feel is definitely something to write home about, or wear home (it’s a yes for us). Made in Italy, the stunning crease and shapely silhouette screams high quality craftsmanship. 

Pair these pants with a simple, silky white top to let the bold color steal the show. The Valentino Double Contact Drill Pants Full Pink come in sizes US 2 to 8 and retail for $1,690.

THE YES Sachin & Babi Lily Dress Midnight Review

When you need a dress but don’t know what style to wear, opt for the Sachin & Babi Lily Dress Midnight. This maxi number is made for any season in its deep shade of midnight blue with a comfortable polyester and elastane stretch. 

The off-the-shoulder detailing flatters the collarbone, while the asymmetric hem and ruching at the hip pull the eye downward, elongating the legs and highlighting your curvy hips. Pair this lengthy number with strappy, sparkly gold heels, heirloom jewels, and loose waves for a classic look.

Available in US sizes 0 to 14, the Sachin & Babi Lily Dress Midnight retails for $550.

THE YES Sweaty Betty Power Block High-Waisted 7/8 Workout Leggings Review

For a great sweat and comfortable workout, slip into the Sweaty Betty Power Block High-Waisted 7/8 Workout Leggings. These color-blocked tights are made from polyamide and elastane, perfect for moisture wicking, quick drying, and compressing for the ultimate comfort and coverage.

The side pockets are perfect for carrying around the necessities, while the high waist provides a sturdy fit and extra support during your HIIT classes. Whether you’re ready to run or want to lift some weights, you’ll be able to do it all in these leggings.

Available in US sizes XXS to XXL, these Sweaty Betty Power Block High-Waisted 7/8 Workout Leggings retail for $100.

THE YES Frances Valentine Jackie Boarskin Yellow Bag Review

If a pop of color is your thing, you’ll say yes to the Frances Valentine Jackie Boarskin Yellow bag. This pretty little handbag features a bold sunshine yellow with complementary gold hardware, from clasps to tiny metal feet. 

The interior slip pocket ensures you won’t lose your lipstick in the very bottom of the pouch and the removable strap switches it from handbag to crossbody to match your look.

Opt for an all white business casual outfit to bring out the bright color of this purse, which retails for $348.

THE YES Jimmy Choo ROMY 85 Black Pumps Review

When your look is almost complete and you just want to slide into the perfect pair of black heels, try on the Jimmy Choo ROMY 85 Black pumps. Made in Italy, these shoes feature a smooth, padded leather insole with a soft black suede finish.

The thin heel and pointed toe make these pumps the ideal choice for any outfit, adding a touch of class and sophistication to your jeans and blouse, or completing your stylish and classic LBD for a night out. Available in US sizes 4 to 13, the Jimmy Choo ROMY 85 Black heels retail for $650.

Who is THE YES For? 

THE YES Review

This THE YES review deems the brand ideal for shoppers who are exhausted by the endless stream of styles and trends that simply don’t cater to what they’re looking for.

By shopping through this brand, you’ll find everything you need in one place, from cool tees, party dresses, to accessories and shoes that’ll complete your outfits. 

What’s more is the simple fact that every piece you see has been chosen for you based on your search and ‘likes’ history. Sizes, colors, and styles should all be in line with your own preferences. So, when you see something you like you won’t have to stress about incorrect sizing or limited color options! 

Essentially, the company is designed around making shopping a joyful experience again, so if that’s something you’re on the hunt for, you’re in the right place. 

How Does THE YES Work? 

THE YES Review

Basically, THE YES is a smart and intentional program that helps curate a specific selection of items to your taste. Here’s how it works:

  1. Take the style quiz.

In this short three minute quiz, the algorithm will learn about your style, color preferences, size options, and more to start building your home feed.

You’ll also be able to search for specific brands you love. The more you search and add to your wishlist, the more the algorithm will recommend items from those companies. 

  1. Click ‘yes’ on items you like, and ‘no’ on ones you don’t.

By simply clicking the yes or no button on items, it helps the algorithm keep track of items that appeal to you. The more you do this, the more items you love will show up on your page.

Items you say ‘yes’ to will be added to your wishlist, and you’ll even be notified when they go on sale.

  1. Share with friends to shop similar styles and react to their top picks.

Since no two pages are alike, sharing with your friends will help you find pieces you might like that you’ll be able to ‘yes.’ Plus, it’s a great opportunity to shop someone’s wish list for a gift or recommend items you think your pals might like.

  1. Find pieces that are exactly what you’re looking for. 

Basically, think of your favorite store, but better. This way, all your fav types of items from your beloved brands will be combined to create a shopping experience that is literally designed for you.

So, say goodbye to all those disappointing experiences and hours wasted looking for the perfect new addition to your wardrobe!

THE YES Reviews: What Do Customers Think?

THE YES Review

Despite the hype surrounding this company, there actually aren’t too many reviews. This only makes sense since THE YES is a newer brand, though. Regardless, we sourced customer testimonials from Glamour, NY Post, and JustUseApp to help determine if this app is worth the try!

On Glamour, multiple shoppers tested out the platform and discovered it was a great new place to shop. One wrote that “few shopping apps seem to have nailed the formula quite the way The Yes has.” 

Another cautious shopper who likes to consider things before they buy explained that THE YES appealed to them because of the cool wishlist feature, alongside the notifications for sales. After waiting for their goodies to arrive, they were more than impressed with their haul:

[It] arrived pretty quickly—I tried everything on in quick succession and reveled in my newfound baddie vibes. My yearslong rut? Gone. Thank you to The Yes for unlocking this next level in my style game.”

One patron described how the algorithm was in tune with their interests, stating, “My recs are pretty spot-on at this point, but I also like that I can just search for items and brands on my own to avoid the echo chamber, which is a feature other platforms don’t always allow.”

A reviewer on the NY Post wrote about how they love discovering new brands and appreciate the hassle-free returns: 

If you’re about to kickstart your next shopping spree, The Yes is the place to be. At first, I thought, ‘Why shouldn’t I shop directly from the retailer’s website?’ But, after experiencing the platform for myself, the convenience factor is second to none.”

Similar sentiments are shared on JustUseApp, where a buyer explains how the app is an ideal shopping option: “Such a smooth and easy shopping experience through The Yes platform! User friendly, personalized, shopping experience with just a few clicks of the buttons. Love it!”

One customer also explains that they appreciate how the algorithm only shows them things they might be looking for: “Finally an app where everything in my feed is in my size! And showing me super cool products that fit my style and that are brands I love.”

THE YES reviews seem to all say the same thing—this brand definitely delivers exactly what it claims to. A couple shoppers write that it takes some getting used to and the algorithm takes a little while to get in tune with their tastes, but that’s only to be expected since it’s a new idea and of course, the algorithm has to learn about the user!

Is THE YES Worth It?

THE YES Review

If you’re wondering if this THE YES review deems the brand worth the buy, we’re excited to announce that we think it’s definitely worth trying out! We admire the unique take on providing a completely curated selection of pieces and customers seem pretty happy with their experiences using it! 

Plus, the selection of top quality brands makes it pretty desirable, alongside the curation through the impressive algorithm. What’s more? We love that it’s super accessible, offering plenty of different pieces from all different companies in one place.

This THE YES review does lend one word of warning—since the items are shipped directly from brand partners, orders might take longer to arrive and you may receive more than one package for a larger order from multiple brands. If this isn’t an issue for you, enjoy your next hyper-personalized shopping spree!

THE YES Promotions & Discounts 

THE YES Review

Looking for a deal on your new wardrobe? Here’s what this THE YES review found:

  • Free shipping and returns
  • Up to 80% off sale (dedicated sale section)
  • Successfully refer friends to give $25, and receive $25 on your account

While we didn’t find any THE YES promo codes at this time, keep your eyes peeled for even more holiday sales and offers!

Where to Buy THE YES

THE YES Review

To shop the collection of products offered by this company, you can visit


THE YES Review

Who owns THE YES?

THE YES is owned by its co-founders, Julie Bornstein, CEO, and Amit Agaarwal, CTO.

Does THE YES ship internationally?

Unfortunately, the brand only ships within the US at this time. This THE YES review hopes it will expand its reach soon, especially since it’s a new company!

Where is THE YES made?

It’s difficult to pinpoint exactly where THE YES products are made considering the fact that the brand sources items from multiple different companies. 

What is THE YES’ Shipping Policy?

Essentially, all THE YES orders are shipped directly from the brand partners. If you’d like to know when your item will arrive, simply contact the brand for more details.

If there are particular questions you have about your order, the team at THE YES can try to give you an approximate shipping window. 

What is THE YES’ Return Policy?

Not 100% sure about your purchase? Fortunately, THE YES offers free returns on all unused and unworn items within 14 days of receiving your order. Exceptions include items that were marked final sale. Simply visit your order history and click “start a return” to get things in motion.

How to Contact THE YES

We hope you enjoyed our THE YES review! If you have any further questions about the brand or its products, you can contact them using the following methods:

The brand’s customer service operates weekdays, from 9 am to 5 pm EST, and weekends from 12 pm to 4 pm EST. 

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Gwynnie Bee

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