Youth to the People Skincare Review

About Youth to the People 

Youth to the People Skincare Review

If I’m going to use something daily, I want it to align with my values. That includes skincare.

While Youth to the People is a skincare brand, it’s not only focused on producing quality formulas, it wants to make the world a better place. Taking a social justice and sustainability-led approach to its plant-fueled products, the brand has gained a ton of attention.

It has quite a sizable following on Instagram too—over 518k—and I found Youth to the People featured on numerous websites such as GQ, Elle, People Magazine, and Refinery 29.

If you’re curious about what this brand has to offer, I’ll give you the full scoop in this Youth to the People skincare review. You’ll find a comprehensive analysis of their products, customer ratings, promotions, and more just ahead. Let’s get started. 

Overview of Youth to the People

Youth of the People Skincare Review

Founders Joe Cloyes and Greg Gonzales started Youth to the People in 2015. With their grandmother, mother, and aunt all serving as veterans in the beauty industry, it seems that the interest in skincare runs in the family, the two carrying on what so clearly runs in their blood.

Except, the cousins didn’t just want to create any standard skincare brand, they decided to integrate a social justice and sustainability approach into their company mission, landing on a name that harkened the iconic phrase: “power to the people.”

Originally, I thought that Youth to the People was just a clever name for a skincare brand focused on vegan and cruelty-free anti-aging formulas. But as I read more about its background, I learned that it supports a multitude of causes, including philanthropic organizations that empower women and BIPOC communities.

According to their website, Youth to the People aims to donate over $1 million dollars by 2024. So far, they have partnered up with Soul Fire Farm and Lunch on Me to get started. The company has also donated a portion of its revenue to science-based initiatives that increase the representation of under represented groups like girls, women, and BIPOC.

Youth to the People has an environmentally friendly business approach, opting for glass bottles instead of plastic containers to help reduce waste. They also source their ingredients from local suppliers in California. Since the brand makes its products in the Golden State, this helps cut down on their carbon footprint.

“It starts with us. We work every day to make the best, most sustainable choices for YTTP and the world…Our actions now will affect our industry for years to come. Every step counts. Our goal: do better than yesterday, do better for tomorrow. We have one world to protect,” via a statement found on their website. 

Feel like you know the brand a little better? I’ll dive further into its products and ingredients soon. Before I get into the core of this Youth to the People skincare review, let’s go over some initial pros and cons:


  • All products are vegan, cruelty-free, and abide by the EU’s list of 1,300+ ingredients that are restricted from cosmetic use
  • Youth to the People supports organizations focused on promoting social justice and climate change
  • Free skin consultation with one of their skincare experts over video chat 
  • Provides Youth to the People samples for customers to try out
  • Youth to the People refills on some of their items to help reduce waste
  • Installment options through Afterpay
  • Free shipping over $50
  • Free returns


  • Only ships within the United States
Youth of the People Skincare Review

Youth to the People Bestsellers

If you’re looking for a brand that’s completely transparent when it comes to decreasing its ecological footprint, I think Youth to the People is a good place to start. All of their products are formulated to be both effective for the skin, and friendly for the environment. Either of those accomplishments are easier said than done, but both?

As I roamed around its website, I learned that their selection is quite vast. Ranging from a bedtime face mask, a Youth to the People Kale and Green Tea cleanser, to a kombucha exfoliator toner, I realized that the brand takes ordinary skincare and elevates it with powerful, natural ingredients.

Keep reading this Youth to the People skincare review as I get into the details of their bestsellers. 

Youth to the People Superberry Hydrate + Glow Dream Mask Review

I tried out a sample kit from Youth to the People—this mask was one of my favorites. There’s nothing like settling down after a long day and putting on a face mask, am I right?

The Superberry Hydrate + Glow Dream Mask is the perfect choice that provides a sense of relaxation while improving your skin to result in a glowing complexion.

It contains powerful antioxidant-rich super berries, such as maqui, acai, prickly pear, and goji berry, proven to be a good source of vitamin C. Working to even out skin tone, this mask helps you get that radiant glow as its proprietary formula targets dullness.

This Youth to the People mask also contains squalane, hyaluronic acid, glycerin, and betaine, which further brightens, hydrates, and plumps your skin’s complexion. Looking to treat your soul and your skin? I’d recommend checking out the Superberry Hydrate + Glow Dream Mask. Grab a 2 oz jar for $48.

Youth to the People Adaptogen Deep Moisture Cream Review

I’m seeing adaptogens everywhere right now. From calming morning brews to stress-relief gummies, I was happy to see it packed within this moisturizing cream too.

For those who suffer from dry skin, the Adaptogen Deep Moisture Cream can be their saving grace. This moisturizer deeply hydrates your skin with its superior blend of plant extracts and pro-grade peptide complex.

It also contains squalane, jojoba, and shea butter to help out with dry, flaky skin. If you’re not a fan of fragrant creams that can often be too overpowering to the nose, this lotion is completely odorless

Along with hydrating, I appreciate that this Youth to the People moisturizer can also reduce irritation, redness, and reduce the appearance of fine lines and wrinkles. To share a cool tidbit of information, its included proprietary adaptogen blend was originally found in traditional eastern and Ayurveda medicine for over 5,000 years. How cool?

A moisturizer with a formula that’s been effective for thousands of years, the Deep Moisture Cream has your back for just $58 for 2.0 oz. 

Youth to the People 15% Vitamin C + Clean Caffeine Energy Serum Review

Mornings can be especially rough. Sometimes I’m physically tired but mentally ready, or vice versa. In order to get your mind and body to the same level, go for the 15% Vitamin C + Clean Caffeine Energy Serum while you reach for your morning matcha.

To be clear, this isn’t a supplement you can ingest, it’s designed to help wake up your face. This magical substance contains 15% clinical-grade vitamin C serum and plant-derived caffeine sourced from yerba mate and guayusa. A winning combo that helps to illuminate your skin at its best, it also reduces morning puffiness and hydrates your complexion at the same time.

According to a study conducted by the brand, the majority of people (aged 19 to 55) noticed a visible improvement after applying the 15% Vitamin C + Clean Caffeine Energy Serum. Include this Youth to the People serum in your daily morning routine for just $68 (1.0 oz).

Youth to the People Superfood Cleanser Review

This is another one of the products I got in my trial kit. I loved the natural roster of greens in the ingredients list.

Detox vegetable and fruit cleansers are commonly known to help flush out toxins in your body. Using this same line of thinking, the Superfood Cleanser does the exact same, but for your skin. Formulated like a healthy smoothie, it contains healthy ingredients such as kale, spinach, and green tea to help thoroughly wash your face for the day. 

Its cold-pressed blend of rich antioxidants unclogs your pores and is packed with essential fatty acids for a nutrient boost. It has a gel-like consistency unlike any other cleanser I’ve tries, but after using, my skin felt fresh and revitalized as if I just gave my face a shot of greens.

This Youth to the People kale cleanser can be used twice during the daytime in your morning routine. You can get the Superfood Cleanser in two different sizing options: the 2 oz mini version for $12 or the 8.0 oz bottle for $36

Youth to the People Superfood Firm + Brighten Serum Review

While others search for the coveted fountain of youth, I’ve found that there’s an easier way to achieve an ageless complexion. The Superfood Firm + Brighten Serum addresses several skin concerns, by providing hydration and fine-tuning any visible lines and wrinkles.

This elixir of youth contains a complex blend of age-defying antioxidants, nourishing vitamin C, and hyaluronic acid. These compounds are found in superfoods such as kale, spinach, and green tea.

This serum would work most effectively if you applied the Youth to the People Green Tea cleanser beforehand to keep things green tea themed. The Superfood Firm + Brighten Serum (1.0 oz) retails for $62

Youth to the People Superfood Air-Whip Moisture Cream Review

Depending on your climate, some conventional skin lotions can be quite heavy when applied to the skin. My vacay moisturizer is much different than the one I use at home, as is the one I need for summer and winter.

On the other hand, this moisturizing cream is super lightweight in design. It’s packed with skin-loving antioxidants and hyaluronic acid that together help rejuvenate any skin type: dry, oily, or both.

The antioxidants are derived from kale and green tea, which hold various vitamins such as C, E, and K. It can also serve as a great makeup primer for the day.

Tip time in this Youth to the People cream review: prep skin with a toner for more effective results. For just 2.0 oz, this Superfood Air-Whip Moisture Cream costs a cool $48

Youth to the People Superfood Hydrate + Firm Peptide Eye Cream Review

The under-eye area is one of the most delicate areas of our skin. I know because it’s the only place I’m starting to see fine lines. With that being said, we should be mindful of what creams or serums to apply because it’s an incredibly sensitive area.

The Superfood Hydrate + Firm Peptide Eye Cream provides a gentle blend of nutrients with its formula of superfoods of aloe, kale, and sunflower oil.

It includes vitamins such as C, E, and K, cooling properties, and essential fatty acids to help bring some sustenance back into your skin. This Youth to the People eye cream also acts as a handy makeup primer to layer on foundation, concealer, or eyeshadow.

Considered as eye candy, but good for you, this Superfood Hydrate + Firm Peptide Eye Cream– for 0.5 oz- costs $35

Youth to the People Superfood Starter Kit Review

When trying a new makeup line, I always opt for kits. Packed with matching powerhouse formulas that work well together, they give the chance to experience a line without committing to full size bottles.

I like to think of the Superfood Starter Kit as the skincare equivalent of having three meals a day. Not only do we need to nourish our bodies from the inside, but we also need to take care of them on the outside. It conveniently includes three different products, but it’s up to you if you want to use them at different periods of the day.

This set contains their Kale and Green Tea Youth to the People cleanser, the Superfood Firm + Brighten Serum, and the Kale and Spinach Air-Whip Moisture Cream. Their combined formulas help to purify, hydrate, and visibly hydrate your skin.

It can also aid in removing your makeup, with its ingredients found in their cleanser. This all in one set skincare collection has you set for your morning routine or your nighttime routine. The Youth to the People Superfood Starter Kit has a retail value of $146, but you can currently get it at a bargain for $110

Youth to the People Reviews: What Do Customers Think?

Youth to the People Skincare Review

I was pretty interested to find out what customers thought of the brand while writing this Youth to the People skincare review, so set out in search of feedback. What I read astounded me. On their website, there are hundreds of positive reviews on some products.

For instance, the Superberry Hydrate + Glow Dream Mask has over 369 reviews with 4.8/5 stars. Users noted that this product made their skin feel and look amazing. Others said it worked effectively for dry and sensitive skin

“This product is amazing for my skin in the winter! It hydrated it without causing any uneven-ness or breakouts. My skin is combination and in the winter it’s dry but can’t handle super-rich creams so this was perfect,” one reviewer wrote on their website. 

I found a total of 5,282 review on Sephora with users awarding the brand an average of 4.2/5 stars. There was also continued positive reviews on some Youth to the People Reddit threads too. On their Sephora product page for the Superfood Air-Whip Moisture Cream, there are over 1279 reviews with a score of 4/5 stars. Buyers have noted that the cream smells great, and is optimized for all skin types-which was a plus. 

Youth of the People Skincare Review

“I recently bought this item. I struggle with acne, and I have sensitive skin, and my skin dries from using retinol. This moisturizer has helped keep my skin moisturized after using my retinol at night and during the day after cleansing. It hasn’t had any negative results for my sensitive skin. Worth the price,” one reviewer wrote on Sephora.

Youth to the People is rated highly favorably on Amazon. Check out how the products perform on the site:

  • Kale + Green Tea Superfood Face Cleanser: 4.7/5 stars from 1,079 ratings
  • Adaptogen Deep Moisture Cream: 4.5/5 stars from 254 ratings
  • Superfood Air-Whip Moisture Cream: 4.6/5 stars from 491 ratings
  • Superberry Hydrate + Glow Facial Oil: 4.6/5 stars out of 121 ratings
  • Superfood Peptide Eye Cream: 4.5/5 stars out of 119 ratings

While researching for this part of my Youth to the People skincare review, I found a few customer complaints and red flags. On their Amazon product page for the Superfood Cleanser, some have reported the pump not working. Others stated that their complexion got worse after using it as some resulted in dry skin or led to breakouts. 

But even though comments like this are important, they’re not common. It’s important to remember that we’re all different, and what works for you may not for me. Finding the right skincare brand can be a bit of a trial and error process.

From what I’ve found, it appears that many love the brand not just for its effective formulas but its values too.

Is Youth to the People Skincare Worth It?

Youth of the People Skincare Review

I can say without a doubt after writing this Youth to the People skincare review, that I definitely recommend this brand. I love that its products are both sustainable and effective. It’s refreshing to see a company that isn’t so corporate, as Youth to the People is passionate about supporting various philanthropic organizations.

The company is also committed to integrating environmentally-friendly aspects within their products—which is reflected in only using glass bottles and paper boxes in their packaging. In terms of their skincare line, there are thousands of positive Youth to the People reviews that say that their products were overall effective in improving their skin.

I also found it very helpful that they have a free skin consultation program where you can find out your skin type and what products work best for you. Oftentimes, shopping for skincare can be overwhelming, so I think this is a neat little feature that can help you find the items best suited for your needs.

For a brand that’s focused on improving your skin while bettering the world, check out what Youth to the People has to offer. 

Youth to the People Promotions & Discounts 

Youth to the People Skincare Review

While scoping out the brand’s site for this Youth to the People skincare review, I found out that they have a refer-a-friend program. Customers can give their friends $15 off their first order of $50 or more to receive $15 as a result.

You can also sign up for their newsletter to receive a 15% off Youth to the People discount code for their first purchase. With a Rewards Program, free shipping on orders $50+, and a 20% student discount, there are plenty of ways to save when shopping.

Where to Buy Youth to the People Skincare

Youth of the People Skincare Review

You can shop skincare through their website, or find their items at:

  • Sephora Youth to the People
  • Amazon Youth to the People
  • Nordstrom Youth to the People
  • Free People Youth to the People
  • JCPenny Youth to the People
  • Walmart Youth to the People


Is Youth to the People cruelty-free? 

Yes! I was happy to read that Youth to the People only includes cruelty-free ingredients in its formulas.

Is YTTP vegan? 

One of my favorite things I discovered during this Youth to the People skincare review? 100% of the brand’s ingredients are vegan. 

How do you use Youth to the People? 

Since there are dozens of skincare products available, I simply couldn’t outline them all in this Youth to the People skincare review. To find use instructions on the products you’re interested in, I’d recommend visiting each product page. 

What is Youth to the People Skincare’s Shipping Policy?

Youth to the People offers free standard shipping on orders above $50. Orders are shipped and delivered from Monday to Friday. The carrier that they use is UPS.

Processing and shipping times typically take 4 to 10 business days to deliver, they also offer UPS Two Day Shipping. Unfortunately, Youth to the People does not ship to international countries for online orders. 

Customers can monitor their packages by using the tracking number provided in an email sent by Youth to the People. 

What is Youth to the People Skincare’s Return Policy?

If you’re ever unsatisfied with your purchase, you can return products within 30 days of receipt. All returns are free and a label will be provided. The process to return or exchange an item can typically take 2 to 5 business days. You can initiate your return process by visiting the return portal on their website. 

How to Contact Youth to the People

For questions that were not addressed in this Youth to the People skincare review, you can contact the company through:

  • Email: [email protected]
  • Direct messaging them on Instagram 
  • Filling out their message form online 
  • Mailing address: 708 Traction Ave, Los Angeles, CA, 90013

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